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Network effects in the enterprise wireless PDA market

Posted on:2010-04-24Degree:M.A.ScType:Thesis
University:Carleton University (Canada)Candidate:Siddam, KalyanFull Text:PDF
GTID:2448390002477988Subject:Engineering
Abstract/Summary:
The enterprise wireless personal digital assistant (PDA) market continues to attract high profile entrants like Apple Inc. Companies like Research In Motion (RIM) have captured significant market share, while companies like Palm Inc. have lost their lead. The enterprise wireless PDA market is considered a networked market. Understanding the network effects and their strategic implications in the enterprise wireless PDA market is a key for all stakeholders in this market.;This research studies the network effects in the enterprise wireless PDA market using a simulation model developed using the system dynamics framework. The model produces behaviors that qualitatively explain the success or failure of an enterprise wireless PDA platform. The results of this research suggest that the success of an enterprise wireless PDA platform has an endogenous component, which is found in the interaction of positive feedbacks that accelerate the adoption and negative feedbacks that lead to decline.
Keywords/Search Tags:Enterprise wireless PDA, Network effects
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