Research On Tourist Satisfaction At Guiyang Rural Tourism Area C

In recent years,as a new tourism form,rural tourism has attracted people's attention.Rural tourism is a kind of supporting industry in developed areas and has become a pillar of regional economy in underdeveloped areas.It plays an important role in driving poverty-stricken areas out of poverty,suburban development and mountain development.The development of rural tourism plays a great role in promoting the local economic development In addition from its economic benefits,rural tourism has given many tourists the chance to experience the unique scenery and customs of different locales.Given this,it can be said that rural tourism in remote areas is like the appearance of fresh shoots of bamboo after the rain.The lack of planning and development vision makes rural tourism scenic spots increasingly homogeneous,which affects the sustainable development of rural tourism scenic spots.How to attract more tourists to visit has become the pain point for the management of rural tourism scenic spots.The satisfaction level of tourists after visiting determines whether tourists can continue to visit scenic spots for tourism consumption.This particular study is divided into six chapter.In the first chapter,we discuss the reasons why we have chosen to study tourist satisfaction in Guiyang's Rural Tourism C-District Scenic Zone,the relevance of this study,and our research framework and trains of thought.In the second chapter,we provide our general theory,elaborating on what we expected to see based on our understanding of Rural tourism.We also discuss our expectations regarding Rural tourism program,customer satisfaction levels,and tourist satisfaction levels.In the third chapter,we discuss the current situation in Guiyang's Rural Tourism C-District Scenic Zone.The fourth and fifth chapters are the core of this study;we make use of the methodologies of the American Customer Satisfaction Index(ACSI)to develop a framework for calculating tourist satisfaction levels,and the SPSS25 for analyzing the individual parts of this framework.Based on these analyses,we developed a system to rate levels of tourist satisfaction in Guiyang's Rural Tourism C-District Scenic Zone.This allows us to find the most important factors impacting tourist satisfaction.We use the T-test statistical method and the IPA to discover and isolate the various factors impacting tourist satisfaction,and then use this data to propose strategies for improving the management situation at Guiyang's Rural Tourism C-District Scenic Zone.In the final chapter,we summarize our findings and recommendations.The data source of the questionnaire survey carried out in this studywhich reflects the problems of the current management situation of rural tourism scenic area C from the actual situation,providing support for similar research in the future.