Font Size: a A A

Research On The Competency Evaluation Of Gansu Bank Account Manager

Posted on:2020-07-01Degree:MasterType:Thesis
Country:ChinaCandidate:M L TangFull Text:PDF
GTID:2439330620451627Subject:Business administration
Abstract/Summary:PDF Full Text Request
Banking is an important part of China's financial system,which is of great significance to promote China's economic development under the "new normal".With the deepening of economic globalization,the technological innovation of Internet and mobile terminals changing,foreign banks entering the domestic market,Internet financial products also have a tremendous impact on traditional financial markets.In order to gain a favorable market share in the increasingly fierce competition,banks are constantly trying to improve themselves through various changes.Core competence.As a link between banks and customers,customer managers are the core human resources in financial market competition.They have obvious competitive advantages.The potential of customer managers is closely related to bank business development and business performance.Therefore,how to improve the competency of customer managers through effective system reform and management innovation,develop and strengthen the backbone of bank development,promote bank management innovation,and build a high-quality talent team has become a practical problem for Bank senior managers to solve urgently.Gansu Bank has been committed to improving its human resources management performance,promoting a more scientific management system,and enhancing its core competitiveness of human capital.Based on this,this paper makes an in-depth study on the competency of customer managers of Gansu Bank.On the basis of sorting out the relevant concepts and theories of competency,this paper constructs the competency model of customer managers of Gansu Bank by using the methods of literature research,questionnaire survey and analytic hierarchy process,and further studies the competency of customer managers of Gansu Bank.The situation was evaluated and the countermeasures were put forward.According to the above ideas,first of all,in the introduction part,this paper introduces the research background,research significance,research ideas and contents,as well as research methods.Secondly,in the part of literature review and theoretical basis,this paper combs and summarizes the relevant research on customer managercompetency on the basis of literature review.Thirdly,the structure and job responsibilities of customer managers of Gansu Bank are analyzed,and the competency factors are extracted based on post analysis.Fourthly,through interviews and questionnaires,this paper constructs a competency evaluation model for customer managers of Gansu Bank,and uses the method of analytic hierarchy process to evaluate it.Fifth,according to the evaluation results,this paper puts forward improvement measures;the last part of the article is the conclusion and outlook of the whole article.
Keywords/Search Tags:Gansu Bank, account manager, competency model
PDF Full Text Request
Related items