Research On Valuation Method Of Internet Enterprises

Under the influence of the Internet,the growth model of enterprise value is composed of both the future prediction potential and the increasing speed of value.One of the biggest shortcomings in the valuation of corporate traditions is that they ignore the cost of capital in the valuation process.In the end,the total cost of the enterprise is not evaluated.On the other hand,the traditional financial data will be used as one of the indicators of valuation.As a result,the valuation of the enterprise will lack objectivity and integrity.It is prone to ask for short-term profits.In general,in order to obtain more accurate Internet enterprise valuation results,it is necessary to select the most advanced evaluation theory model of the current technology.Investing in all assets to increase the value of shareholders is the core content of the EVA valuation model.In the process of EVA valuation model,not only the capital cost factor of Internet companies,but also the cost of equity,and the cost of equity are included in the valuation model.The consideration of the EVA valuation model is basically the same as that of the Internet companies.The cost of capital and the cost of equity are also the focus of the development of Internet companies.The EVA valuation model has been widely used by foreign companies and has achieved good results.As China's economic development lags behind developed countries,the EVA valuation model is the latest valuation method in China.It is necessary for scholars to conduct a series of explorations on the EVA valuation model.The results of the EVA valuation model are not only for China.Investment in the capital market is beneficial,and it is also useful for the valuation of Internet companies in China.The study of the EVA valuation model has important advances for current market and Internet companies.This paper studies the valuation method of Internet enterprise venture capital mainly by analyzing the Suning Tesco case object.A comparative analysis method was adopted toconduct a series of explorations on P/E method,DCF method and EVA method.The EVA valuation model is used to evaluate Suning Tesco in various aspects.The financial report information is an important indicator for EVA valuation model for Internet companies.Finally,based on the model estimation results of this paper,it is expected to provide a basis for Internet enterprise venture capital investment,and provide an effective reference for the Internet enterprise value assessment research field.