Study On Development Countermeasures Of Rural Tourism In Long Island Of Yantai

In 2018,the central committee of the communist party of China,the state council issued by the strategy of rejuvenating the country planning(2018-2022)",in the planning is pointed out that governments at all levels must respect the original residents life form and traditional habits,accelerate the improvement of village infrastructure and public environment,reasonable use village characteristic resources,development of rural tourism and characteristic industry,forming the characteristic resource protection and benign mutual promoting mechanism of the development of villages.This shows that the country strongly supports the development of rural tourism,rural tourism development to solve the problems of positive role is positive.As the only island county in shandong province,long island has a very superior traffic geographical position and abundant natural resources and human resources.The conditions for the development of rural tourism are extremely rich.It is of great practical significance to vigorously develop rural tourism in long island.The party and government have given important policy support to the development of rural tourism in long island:in 2018,shandong issued a plan to build long island into an international advanced Marine ecological island within eight years and strive to establish a national park.The development of rural tourism in long island is closely related to the life,culture and other factors of people in coastal areas,which plays a boosting role in the construction of the new socialist countryside in yantai coastal areas and is conducive to the industrial transformation and economic development in surrounding areas.As people living standard unceasing enhancement,people began to tired of reinforced concrete tension in the city,the rapid pace of life,the more yearning rural life,rural tourism is on the basis of the practical problems,which it is tired of city residents provides a place for leisure and entertainment,is in line with the social development trend of product,therefore,long island development rural tourism is in conformity with the trend of historical development,and in the case of rural tourism and the land,so it is urgent to long island to develop rural tourism.Based on domestic and foreign scholars study based on the literature of the rural tourism,based on the actual level of changdao county,through field investigation and comprehensive analysis on long island resources owned by a SWOT analysis,analysis of its internal strengths and weaknesses,external opportunities and threats,and combining the questionnaire form for quantitative interpretation,etc.The specific structure is as follows:the first part introduces the writing background of this paper,studies the status quo of rural tourism research at home and abroad,through the status quo to find out the development of rural tourism in China compared with foreign shortcomings.The second part mainly takes the domestic and foreign successful cases as the starting point,absorbs and learns from its excellent experience,and provides reference significance for the development of rural tourism in long island.The third part mainly starts with the unique rural tourism resources of long island and comprehensively analyzes the natural resources and human resources it has.SWOT analysis is used to introduce the advantages and disadvantages,opportunities and threats of developing rural tourism in long island.The fourth part,the disadvantages and threats as starting point,from the "integration of long island,rural tourism resources,promote its qualitative transformation,realizing green tourism" to "improve the software and hardware facilities,promote the construction of the" wisdom tourism,and then to "multi-level propaganda system,create unique products," the last "cultivate rural tourism+inter-disciplinary talent",put forward some countermeasures and Suggestions for sustainable development of the long island from multiple perspectives.The fifth part is the conclusion and prospect,expecting long island to become the "starting star" of rural tourism in shandong province and even the whole country.