| With the development of China's economy and the improvement of financial markets,equity investment has also been favored by more and more investors,becoming an investment type active in the capital market.The data shows that in the first half of 2018,the number of domestic PE / VC market investment cases was 11,579,and the total number of investment enterprises was 3,763.The investment amount reached 96,518 million US dollars,the average investment amount was 10 million US dollars,and the number of exit cases was 653.The exit mode was mainly IPO,and the most mature investment project accounted for 41.75% of the total investment.Taking Hengtian Wealth Management Company as an example,this paper studies the company's equity investment strategy,explores the existence of equity investment between financiers and investors,and how to use equity investment to play the role of financial services in the real economy.The development of China's financial market is of great significance.Based on the analysis and research of Hengtian Fortune's current equity investment strategy,this paper analyzes the advantages and disadvantages of Hengtian Fortune's current equity investment strategy from the current investment environment,and summarizes the ways investors participate in equity investment.It mainly includes direct investment,investment in equity funds and investment fund portfolio(FOF).In view of the diversification of the parent fund risk,professional management,investment opportunities and scale advantages,investors should appropriately participate in equity fund investment.The key allocation of investment funds will be the main investment strategy in the next few years.However,there are also many problems in the investment process.The financing qualifications and self-strength of the financing party,the investor's requirements for risk and liquidity,and the investor's own investment amount and income requirements,whether they want to match,In the process of investment,Hengtian Wealth has some shortcomings as the manager's right to speak.On the basis of the above analysis,this paper analyzes in detail the reasons for the problems in the current investment strategy,from the investigation and research on various aspects of the project before the investment,specifically in the macroeconomic background,the investment market environment,and the resources of the investment institutions.And the strength and other aspects of the specific analysis;in addition,the timeliness and authenticity of information disclosure in the investment process,tracking the progress of the project,predicting the investment period and investment return in advance;the exit channel selection after investment,combined with the policy of the regulatory department,The best choice for IPO,mergers and acquisitions.The purpose of analyzing the equity issue of the company in detail is to better formulate an investment strategy that is in line with multiple interests.In order to ensure that equity investment can better play its financial role,this paper proposes an optimization strategy for equity investment.Pay attention to the role of equity investment in serving the real economy,choose the investment industry,follow the policy guidelines,and invest in the sunrise industry related to the national economy and people's livelihood;in terms of manager's choice,Hengtian Wealth Club and the current top management of domestic and foreign equity investment Cooperation,get the opportunity to participate in the investment of high-quality projects;in the choice of timing,it is more inclined to invest in the late stage of Pre-IPO,shorten the time to obtain returns,reduce risks,and improve the liquidity of funds;In terms of ways and channels,after helping the enterprise IPO succeed,it can continue to invest in these promising companies to help the company grow together. |
PDF Full Text Request