Research On The Correlation Between The Capital Structure Of Internet Listed Companies And Corporate Performance

As of 2017,China has been accessing the Internet for more than 20 years,and is active in large-scale industries that contribute to China's economic activities such as automobiles,chemicals,and medical care.As early as 2014 in the high-tech exchange meeting,the chairman of the China Internet Association,He Hezhen,said that the Internet's contribution to China's economy has reached 6.9%,and the Internet economy has gradually become an important boost to promote the national economy to a new stage of development..In the same year,McKinsey,an internationally renowned consulting firm,also published a related report and predicted that Internet penetration could inject about 4 trillion to 14 trillion worth of GDP by 2025.It is not difficult to see that the role of the Internet in the economy has become more and more important.However,China's research on capital structure is later than foreign countries,especially the research on the capital structure of the Internet industry and the correlation between capital structure and corporate performance,making it difficult for Internet companies to use existing research results to capitalize enterprises.The structure is rationally and effectively adjusted to promote economic development.In view of this situation,this paper selects the listed companies in the Internet industry listed companies during the period of 2013-2017 as the research object.On the basis of reviewing the theoretical basis and research results respectively,firstly,the overall data is statistically analyzed,and the Internet industry is listed.The company's overall capital structure and the status of corporate performance.Then,the final screening of the sample using factor analysis,regression analysis and other methods to empirically study the sample data,starting from the level of debt,term structure,equity structure,etc.,try to select and optimize the capital structure of the Internet industry to achieve improved corporate performance.the goal of.