Evaluation Of Third-Party Logistics Service Providers Based On K Company’s Platform Data

With the development of global and regional economic integration,logistics industry has developed rapidly.Due to the continuous improvement of the professional level of enterprises,the third party logistics has developed rapidly under the promotion of specialization.Third party logistics plays an important role in improving the core competitiveness of enterprises.However,there are many third-party logistics providers in the current third-party logistics market and their logistics service level varies.Therefore,the evaluation of third-party logistics service providers has attracted more and more attention from the society.At present,the evaluation of third-party logistics service providers is mainly based on the expected utility theory,and rarely considering the subjective risk attitudes of decision makers,but the subjective risk attitude of decision maker has direct influence on the decision result.Therefore,this paper establishes the evaluation model of third-party logistics service providers based on cumulative prospect theory,and the model not only considers the risk attitude of decision-makers,but also uses the expectations of decision makers as a reference point.This paper adopts the way of cumulative prospect theory,and studies the evaluation of the third-party logistics service provider of K company,and evaluates the performance of third-party logistics service provider’s operation ability,quality management ability and customer service ability.According to the demand of K Company,the evaluation index system of logistics service is established,and the evaluation model based on the cumulative prospect theory is constructed.Basing on Kcompany’s platform data,the evaluation model is used to obtain the comprehensive prospect value of the third-party logistics service provider of K Company,and they were compared and analyzed by the comprehensive prospect value.In order to improve the overall logistics service level,this paper puts forward some Suggestions on improving the third-party logistics service providers with poor performance,and puts forward Suggestions on improving the management of K Company.This study not only provides a method for the evaluation of third-party logistics service providers of K Company,but also provides references for other enterprises to evaluate third-party logistics service providers.