Research On The Management Policy Of Online Car-hailing In Kunming

In 21st century,with the continuous development of the mobile internet technology and innovation,Taxi-hailing apps appear at the right moment.With the constant enhancement of urban residents' living standard,traditional cruising taxi service mode has been unable to meet the travel needs of urban residents.The appearance of Private Hire Vehicle not only effectively solve the information asymmetry of cruising taxi,but also exert a fundamental influence on taxicab industry with its effective integration of social idle automotive resources.So far our county has already introduced the relevant management policy.Compared to the traditional taxi industry has been gradually opening up.But taxi-hailing industry is employed to investigate the effects of treatment.Public policy is the main means and methods of management of public affairs,this thesis basis on the public policy of the management in Kunming taxi-hailing,analyzes the development and present situation of taxi-hailing in Kunming,and points out the problems and the lack of management.The government distinguishes the taxi-hailing from the illegal operation.Encourage the taxi-hailing app actively integration the material of the cars and the drivers to the competent department.But the problems still exists at taxi-hailing.The vehicle condition,the quality of the driver,passengers and damage relief the traditional parade of taxi industry and the impact of city passenger transport order and city congestion problems are still exist.This paper uses the game theory to establish the model to analyze the effect of the policy on the implementation of the network management and the distribution of benefits.Get the strategy regulators should adopt.Finally,some suggestions are put forward to improve the management of the Kunming taxi-hailing.We must establish a highly effective authority,and shall strengthen the management of the taxi-hailing app,make timely adjustments according to market conditions,focus on safety supervision and moderate liberalization of vehicle access threshold.