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Research On The Development Strategy Of Inner Mongolia Hetao Water Conservancy Engineering Construction Supervision Co., Ltd

Posted on:2012-06-08Degree:MasterType:Thesis
Country:ChinaCandidate:X M WangFull Text:PDF
GTID:2439330488992377Subject:Business administration
Abstract/Summary:PDF Full Text Request
Since these 30 years when china pushed the Engineering Project Supervision,it is significant in Engineering Project Construction to develop from the pilot to the three basic rules of forming fundamental Construction.However,with the development of the Industry of Engineering Project Supervision,there exist some deep problems and conflicts,Also there are many obvious challenges,such as how to make a definition,especially the system of enterprise management,industrial structure,scope of service,movement of the market and the developing direction.At present,with the development of global economy,the new technology and manage means gradually turn up and the marketing competition is continuously firce day by day.If some small and medium consulting and service.enterprises want to keep their own continuous and healthy energy for developing,and strengthen the permanent competing ability,they should have correct developing strategies to control the direction of the enterprises and guide the behavior of them.Since it founded in 1994,the Innermongolia He Tao Hydraulic Engineering Construction Project Supervision Co.Ltd has never carefully studied the strategies of our development.We thought as long as we could finish the tasks that were told by the.high-up department,the basic work and life fee could be guaranted.We strongly depended on the leader department,and the thought of waiting,depending and requiring is very serious,which caused the enterprise's ability to fit the market worse.Especially in the recent years,because it was badly struck by some private enterprises,some market crisis and challegens turned up.Therefore,it is necessary for the enterprise to find the exact developing strategy and for it to scientifically make decision and manage and promote it to properly allocate the marketing resource and human resource,and also quicken the healthy development of the enterprise step by step.My thesis combines the theory with practice,according to the researching thought of finding problems,analyzing problems,posing measures,I have done a deep research on the existing problems of Innermongolia He Tao Hydraulic Engineering Construction Project Supervision Co.Ltd,and then compare the inside and outside environment of the enterprise and analyze it totally and objectively and finally formed strategical imagination for development and design all the measures to carry out the strategies so as to change the present passive situation.In this thesis,I mainly use the pest method to analyze the macroscopic environment of our enterprise,and use the Poter Five Elements Method to analyze the environment of this business and to find the opportunities and challenges to face.I combine all the knowledge about economic management,which I have learned in the last two years,to analyze the resources and power inside the enterprise and find out the advantages and disadvantages in the enterprise.I use the SWOT Method to design the strategy for our enterprise that is,to set up modern enterprise system,to make the struggling aim clear,to complete the management system,to promote the industry of engineering project supervision to highly develop;to optimize the allocation of resources,to adjust industrial structure,to expanse the business of consulting and designing;to set up perfect enterprise culture,to improve the core competitive power.At last,I change the organizing structure,allocation of resources,information technology,enterprise culture,and the financial management to ensure that the new strategy can be carried out successfully.
Keywords/Search Tags:supervision consultation, environment analysis, strategetic design, implement measures
PDF Full Text Request
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