Font Size: a A A

Research On The Development Strategy Of Inner Mongolia Akcome Health Examination Management Co., Ltd

Posted on:2011-08-12Degree:MasterType:Thesis
Country:ChinaCandidate:T T WenFull Text:PDF
GTID:2439330488492415Subject:Business administration
Abstract/Summary:PDF Full Text Request
Health is the main force of China's economic boom.From the 1950s to the 1980s,30 years of accumulation for the health of the strong economic take-off provides a healthy human resources.Firstly,the national average life expectancy increased rapidly,It is 35 years old from 1949 to 68 in 1981,that is in the same level of the national economy and close to the developed countries before.Secondly,in 1983 our medical insurance covers' nearly all of the urban population and 85%of the rural population,The third,to the 1980s,China has effectively control the basic major contagious disease.However,in the recent 20 years,under the same level of economy in China,the scale of the health care of GDP is very small.Citizens did not enjoy the economic takeoff achievements.Objectively,they continuously overdraw the health.Now it has prominent health consequences,mainly displays in:rapidly aging population,Chronic non-communicable diseases morbidity rising,Population quality and quantity has huge improve spaces.Based on this,the healthy check-up and management agencies have mushroomed and vigorously developed.The health problems of Inner Mongolia region is the similar,but the healthy check-up and health management level is relatively backward.The problem of our health undertakings brought tremendous challenges.The existing "diagnosis and treatment" center for health care system can not meet the health needs of the people.Thus China health resources management is serious of China's sustainable development.Inner Mongolia Ikang healthy check-up management company is set up in order to promote the regional health level of enterprises and formulate the strategic planning of regional characteristics.We will create new high quality services of medical institutions.Based on the analysis of the internal and external environment of enterprises,using SWOT,potter's five competitive analysis methods,GE burden,formulate the development planning of Inner Mongolia Ikang healthy check-up co,ltd including industrial strategy,marketing strategy,human resources strategy,and the function of information technology and the implementation strategy of the enterprise's five-year plan.All employees of the enterprise will share the vision and it will stimulate the development of enterprises and stuffs' passion.
Keywords/Search Tags:healthy check-up, health care, strategy plan
PDF Full Text Request
Related items