Research On The Role Setting Of Youth Idol Dramas In Mainland China (2010-2019)

Youth idol drama is an important type of TV drama with the love of the protagonist as the main plot clue,with the young and beautiful idol stars as the main actors,and with the style orientation of youth fashion.In the mainland of China,it started in 1998 with love to the end.After the policy of "one drama with two stars" in 2014 and the prevalence of network broadcast and network broadcast alone in 2018,the production and broadcasting situation of youth idol dramas in the mainland of China has become more complicated,but the creation has become increasingly prosperous.From 2010 to 2019,the output increases year by year and the overall quality improves steadily,which is closely related to the development of social concept and the change of media environment.This change is particularly evident in the role setting of the main characters of the youth idol dramas in mainland China.The role setting includes the role's identity setting,the role's relationship setting and the role's value setting.On the identity of the role set,even though nearly a decade in the Chinese mainland youth idol drama is still a fair amount of retained "bullying President" and "Cinderella" under the traditional sphere of social gender identity,but also emerged "sunshine boy" and "strong woman" against traditional gender social identity;In terms of career setting,based on the analysis of 201 youth idol dramas and their 402 main characters in the past decade,there are 76 different career Settings,among which nearly half of the characters have changed with the development of the series or their social class has jumped,but they still stick to traditional and stereotypical gender impression in terms of the relationship between gender and career type.Although in the past ten years,the identity setting of youth idol dramas has shown a progressive trend of career diversification and the wide spread of ordinary characters,it is worth reflecting on the inevitable relationship between the acquisition of love and the status of characters,as well as the lack of breakthrough in the identity setting of female characters.On role relationship set,nearly 10 years the mainland youth idol drama is common is the basic role of opposites relations,as barriers of triangle and interweave each other relations of twin double denier.These relationships do not exist in isolation from each other in the series,but interact with each other to form a rich network of character relationships,which can help enrich the characters,achieve plot progression and reversal,and effectively stabilize the overall structure of the series.On the role of values set,mainland China nearly a decade of youth idol drama in love view,professional view and morality with the development of the society and the progress of the concept is also great changes have taken place,set the love from love to the equality between men and women female passive voice;From being largely ignored by the youth idol dramas in the past,the setting of career view is emphasized and combined with personal ideals and beliefs.Moral values set from the past rough critique of the moral high ground to rational discussion and reflection,not only shows the role itself as China's contemporary young people's mental outlook and pluralistic values,also reflected the society of values taking a more inclusive,objective and rational attitude.The market potential and development space of youth idol dramas in mainland China are huge.The research on role setting provides practitioners and scholars with new ideas,which is conducive to creating more vivid and three-dimensional roles and enriching the role images of youth idol dramas.