The Performance Analysis Of The A Stock Market Backdoor Listing In China

Due to a series of problems such as strict censorship,high specification,and difficulty in financing of private enterprises in China,a large number of A share market in China try to share the bonus of listing through the way of backdoor listing,so as to achieve the purpose of IPO.With the new media industry of our country blossom everywhere,the traditional media is experiencing a hitherto unknown challenge.Only the first to reach the top of the mountain can be divided into the largest cake.Although the way of listing in the media industry in China is not opened in the last two years,the impact of the new media industry on the traditional media is no less than the reshuffling.Internship or acquisition of listed financing and other related industries in transition to blaze a new trail is all media's tacit hope.In this paper,through the method of event study,this paper will discuss the excess return rate of the Sample Firms-tzu Wen's loan shell announcement,that is,the market effect of the shell listing.Through the analysis of the AHP hierarchy,the mathematical model is combined with the financial analysis to realize the quantitative analysis of the qualitative events,and the effect of the financial performance is analyzed by the vertical comparison method.After a series of argumentation,the conclusion of this paper is that backdoor listing has obvious positive effects on corporate performance,and enterprises should seize opportunities to seek long-term development or achieve value-added transformation.