Based On The Planning And Research Of Cultural Tourism Small Towns Under The Development Of "Study Tourism"

In recent years,China's tourism development is unprecedentedly fierce.China has entered a new era of mass tourism.At the same time,at the level of cultural education,the country strongly advocates cultural confidence and promotes cultural prosperity.The combination of traditional education concepts of knowledge and action and cultural in-depth experience activities,along with the rise of the “tourism+” model,has enabled the new tourism model of “travel+culture+education” for research travel,which has gradually entered the public's view.At the national level,relevant policies are intensively introduced to promote the development of research travel,and research travel will also become a growth point and a key development direction for the tourism industry.Cultural and tourism-based small towns will use cultural tourism as the core of urban development.While developing academic travel,they will also bring new development opportunities to the development of cultural tourism-based small towns.This article takes the rise of the study tour as an entry point,and discusses the methods and tactics for the study travel planning of cultural tourism-based towns.Starting from the literature review,the thesis defines the relevant concepts and theoretical development of research tourism and cultural tourism-based small towns;then we analyze the development of China's research travel base,and make a survey and summary of the development law of the study tour in China at the current stage.We also propose corresponding concepts and classification methods for research tourism resources and themes.The development model between small cities and towns puts forward the relevant spatial model.At the same time,combining the practice of related small towns,we can draw lessons from the development of cultural tourism-based small towns' learning and travel development;Then analyze the overall planning,related special development plans,and detailed construction plans of cultural tourism-type small towns,and summarize the relevant guidelines for their study travel plans for cultural tourism-based small towns.This is a relatively new development for study travel planning.The type of planning provides strong protection.Based on the above analysis,the thesis puts forward the methods and strategies for the study travel planning of small cities and towns for cultural tourism,and explores the development and utilization of tourism resources from small towns,analyzes the tourist market of research tourism,researches travel space layout,and the organization of travel lines and research products.The planning and research of brand building and the construction of a study travel base have summarized the contents of the planning and planning strategies for the cultural tourism-based small towns,and provided a new reference and guidance for the future development of cultural tourism towns.At last,the paper takes the Kongcheng Town of Tongcheng City,Anhui Province as an example to study the content of the paper.The thesis studies the development of the study tour of cultural tourism small towns,and focuses on the strategy of study travel planning for Kong Town.