| Since 2010,China's power market reform to accelerate the pace of power companies face enormous market pressure,and policy implementation of the separation of plant network,power generation companies must operate according to market requirements,and gradually set up to Huaneng,Datang,Guodian,Huadian,Power generation company consisting mainly of the first echelon,as well as Guohua Electric Power,China Resources Power and other installed more than 10 million second echelon and some local power generation companies,power generation industry gradually turned to monopolistic competitive market positionChina Union released the "2016-2017 national Power supply and demand analysis and forecast report,"pointed out that in 2017,is expected to increase demand for electricity consumption will be slower than in 2016;the overall power supply capacity of the overall surplus,part of the relative surplus of thermal power equipment utilization hours further down to 4000 hours,The provincial power users direct trading price reductions and the size of the transaction continues to expand,the cost of power generation is difficult to timely and effective to ease,thermal power company benefits will be further compressed,the company continued to face severe difficulties and challenges.How to raise funds in the severe macro environment,expand the scale,enhance the competitiveness of the company is placed in front of the company managers a problem,therefore,pay attention to the ability of enterprise financial management issues,to help managers improve the company's profitability,It is of great theoretical value and practical significance to avoid financial risks and effectively guide the financial behavior of the company.This thesis chooses AB company as the research object,uses the case study method,uses the financial comprehensive analysis related theory to carry on the research and analysis to the financial ability and its related question,and tries to explore the effective measure of AB company financial ability promotion.This thesis first introduces the research background and significance of this thesis,the research status quo,the research method and the application value at home and abroad.Secondly,it introduces the four basic theories of financial analysis theory,DuPont financial analysis method,EVA analysis method and state-owned capital performance analysis method Thirdly,according to the data obtained from the comprehensive analysis of the financial analysis,the thesis analyzes the problems that the AB company has the low value creation ability,the low profit level of the company,the higher the pressure of the debt repayment and the weak operation ability of the company.Fourthly,The profitability of the company is low,the cost of power generation is too high,the debt cost control is weak and the capital structure is unreasonable.Finally,it puts forward the ability to enhance the company's value creation ability,improve the profitability of the company,enhance the company's solvency and rationally optimize the capital Structure of the four corresponding solutions. |