Study On The Development Of Famous And Special Agricultural Products In Jiangxi Province

As a well-known premium special agricultural product in Jiangxi Province,Shangrao Majiayou has the characteristics of fresh fruit juice,peak ripening period and strong storage resistance.In recent years,the industry has been developing steadily and has become a green industry for local farmers to increase their income and get rid of poverty;However,there are also some problems in the development.This article through the current Shangrao Majiayou industry development status analysis research,combines Shangrao city situation,has proposed the Ma Jiapome industry development countermeasure suggestion aspect.First,optimize the layout of the Majiayou planting.It is suggested that in the eastern part of Shangrao City,Hengfeng,Geyang,Yushan,Yugan,and Panyang counties along the Xinhong River Valley should be the focus,and the Majiayou industry should be vigorously developed so as to be suitable for the species.Second,strengthen scientific and technological support,improve the modernization of planting and breeding,update and optimize planting varieties,promote comprehensive cultivation of refined cultivation techniques,and strengthen technical services.Third,adjust and optimize the industrial structure.Form industrial cluster development advantages.To develop new processing varieties of Majiayou,encourage and support the powerful agricultural product processing enterprises to increase development efforts,form a diversified product system,and increase product utilization value and industrial efficiency.Fourth,we will actively consolidate and develop the Majiayou market.Implement brand strategy,Internet + sales,expand sales channels,build market information,circulation and service platforms,and expand sales channels in an all-round way.Increase infrastructure and material support.Fifth,actively support the development of new business entities.Effectively guide the rural land management right to focus on major professional households,family farms,farmer cooperatives,and agricultural enterprises.Sixth,we must strengthen government macro guidance and policy funding support,and expand funding channels.