Research On The Financing Strategy Of A Consulting Co.,Ltd

With the development of economy,China's consulting market showed a huge profit outlook,but the domestic consulting firm common small scale,extensive management,brand effect is poor,problems such as lack of core competitiveness,cause most of the consulting market monopoly by foreign large consulting company.With the constant improvement of China's capital market,the financing channel is unceasingly rich,many small and medium-sized consultancy to start thinking about how to use the financing ways to expand the scale of the company,increase the market share and enhance the company's core competitiveness,the importance of the financing strategy also gradually emerge in such a background.A consulting firm is an early consulting firm in Daqing area,its development is facing many challenges,such as slow development,it is difficult to further improve market share and business development capability for improvement,etc.,behind A series of development issues,show A craving for money.Good financing environment,and on the basis of the scientific and reasonable financing strategies,to the maximum extent,provide strong support for the development of A consulting firm.Paper first summarizes the relevant theories of small and medium-sized enterprise financing,and combined with the actual situation of A consulting firm,find out the existing main financing problems,such as bank loan financing channel not free,the lack of A scientific and reasonable financing planning,consider not comprehensive benefit and risk,and such as irrational financing structure,and analyses the financing problems.Second,the analysis of A consulting firm,internal and external financing environment,the external environment analysis,respectively,this paper expounds the macro financing environment and the economic development environment of Daqing area,sums up the opportunities and threats of external financing environment,the internal financing environment environmental analysis are mainly internal strengths and weaknesses of A company fully analyzed.Finally,according to A consulting company at present the problem of financing of the combined company strengths,weaknesses,opportunities and threats factors,such as comprehensive puts forward improving the efficiency of bank loans and strategy,flexible financing,weigh the risks and proceeds and financing structure adjustment strategy,and other specific financing strategy.