Reseacher On Development Strategy Of Guangxi JT Energy Service Co.,Ltd

Currently,the global energy shortage is becoming increasingly serious.Meanwhile,China's energy reserve is facing great pressure.The government is working hard to reduce energy consumption by implementing relevant policies on energy saving and emission reduction and supporting companies specializing in saving energy.Energy saving&emission reduction is regarded as one of the fundamental policies in China and energy saving industry has been included in the list of Key Supporting Industries in the 12th National Five-year Plan.Under this circumstance,a large number of energy-saving companies were set up.Guangxi JT Energy Service Co.,Ltd(hereinafter referred to as JT company)successfully carried out its strategic transition.When appliance industry is expericing downturn,JT company,as a traditional home appliance agent,replaned its strategy to futher its development.According to the relativity of the previous business,JT company gradually shifted to energy-saving industry to enhance competitiveness.JT company was taken as the research subject in this article to study its development status profoundly.PEST was taken as a tool to analyze the interior and exterior environment.And SWOT was used to analyze the strengths,weaknesses,opportunities and threats of the company.Based on these analyses,JT company ought to take the opportunity to complete business transition and the development strategy is made----the company ought to take a diversified development strategy to adapt to the current industry development situation and it ought to revise its strategy and implementation plans to achieve sustainable development.The findings of this article could offer some experiences and theoretical guidance to relative corporations.