Research On Private Enterprise Financial Management Problems And Countermeasures

With the development of economy, the private enterprises contribute greatly to advanceof science and technology, produce work opportunity, increase external trade and so on. Inour country, the private enterprises have been achieving explosive growth and their economicindicators have been developed into very important position in the development of NationalEconomy. While the private enterprises' cale developed, more and more problems aboutmanagement gain increasing attention. As the center of enterprise management, to do financemanagement well in private enterprises has peculiar significance. In fact, it become theimportant factor that the level of financial management can't catch up with the developmentof the private enterprises, which restrict the developing of most private enterprises. And,because the private enterprise generally exist phenomenon of attaching importance tomarketing and looking down on financial management, it's important that to change financialmanagement concept,to do the fiancial management job well and to make them exert theirfunction and effect for private enterprises realizing their healthy and stable development.At first, the paper illustrates the background of the research, the aim and significance ofthe research, the present situation of the research, the main content and methods of theresearch and so on. Secondly, the paper make the conception and the basic theory aboutfinancial management clear. And then this paper analyzed the main problems and the reasonsfrom the financing,investment,operation fund management and distribution aspects, focuingon private enterprises themselves and their current financial management status. And thepaper put forward the corresponding solutions. At last, the case of HuaYang Towel Companyis the applications of the theoretical research.The main research mathods in this paper were the mathod of literature and case analysis.