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Problems And Countermeasure Of Smart Speaker Based On "Uses And Gratifications"

Posted on:2020-03-02Degree:MasterType:Thesis
Country:ChinaCandidate:L J LiuFull Text:PDF
GTID:2428330590982367Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
With the development of artificial intelligence technology and wireless network technology,intelligent furniture has gradually entered people's life.As the entrance and control center of intelligent home,Smart speaker has ushered in a golden period of development.It relies on the human-computer interaction of intelligent voice interaction,massive and rich audio content,dazzling skills,to bring a new listening experience to the audience,and expand rapidly in the market.Nowadays,more and more people begin to contact with and use Smart speaker,which can meet people's needs for relieving stress,cognitive needs and emotional needs.This paper analyzes the satisfaction of the needs of the Smart speaker's users,it is found that the current Smart speaker products have five problems:immature voice interaction technology,serious product homogenization,insufficient resources,hidden dangers of data security,and low recognition of users.In the future development of Smart speaker,users' needs should be regarded as the starting point,users' uses and gratifications should be taken as the basis,at the level of technique,artificial intelligence technology should be developed rapidly to provide more natural human-computer interaction experience;at the level of product design,product form should be innovated to create the unique terminal;content resources should be constantly enriched;relevant laws and regulations should also be formulated to prevent user data leaking to improve user's recognition.It is hoped that these suggestions can provide some references for the future development of Smart speaker products.
Keywords/Search Tags:Smart speaker, user, Uses and Gratifications, development countermeasure
PDF Full Text Request
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