The Research Of The Mechanism Of College Students Transition To Entrepreneurs

Research on Entrepreneurship of college students has been a hot and difficult issue.At present,the rate of entrepreneurship and entrepreneurial success of Chinese college students is lower than that of Western countries.As the largest developing country in the world,the entrepreneurial potential of college students in China is very huge.Premier Li Keqiang put forward the “mass entrepreneurship and innovation” in 2014.The state has issued a series of measures to encourage and support students,colleges and universities have gradually realized the importance of the cultivation of College Students' comprehensive ability of entrepreneurship,entrepreneurial enthusiasm of college students has also been actively mobilized.Therefore,it is of great theoretical and practical significance to study the problem of College Students' entrepreneurship.Whether college students have the entrepreneurial ability to decide whether they can embark on the road of entrepreneurship and entrepreneurial success,this paper intends to study the college students to entrepreneurial role transformation mechanism on the basis of previous studies,discusses the university student to the general entrepreneurial role conversion rules.This paper first describes the background of the topic,from the two aspects of theory and practice to illustrate the significance of the study,and then review the status of research at home and abroad.According to the research content of this paper,mainly from the concept of entrepreneurs and entrepreneurs,focusing on the characteristics of entrepreneurs,entrepreneurial identity,entrepreneurial awareness and entrepreneurial identity of the relevant research were summarized.This paper mainly adopts the methods of literature analysis,qualitative and quantitative combination method and investigation.The innovation lies in putting forward the role model and the process model of role transformation of college students,which provides a new perspective and enriches the theory of entrepreneurship.In the second chapter,based on the literature research,the author studies the characteristics of College Students' entrepreneurs through the analytic hierarchy process(AHP)and design questionnaire.The identification and evaluation criteria of College Students' entrepreneurs is whether they have the character of College students.On the basis of the existing research and combined with the analytic hierarchy process,namely,the questionnaire results from the psychological,knowledge and ability of the three dimensions and twelve indicators to build the role of college students entrepreneurs.The third chapter on the basis of the second chapter college student entrepreneurs build character,combined with the theory and reference survey results of proposed three stages of transformation of the role of students to entrepreneurship,entrepreneurial and entrepreneurial cognition,identity,belief stage.The cognitive stage is the process of understanding and understanding of the concept of entrepreneurship and entrepreneurs,entrepreneurial stage is to determine the identity is in line with their needs by rational judgment and value judgment,belief stage indicates that college students to entrepreneurship as their sole task and mission,the students' entrepreneurial intention and basic characteristics of high intensity,entrepreneurs with the implementation of role conversion.In addition,from the two aspects of individual and external environment analysis of the factors affecting the role of conversion.The fourth chapter first analyzes the college students to entrepreneurial role change three psychological mechanism in the process of driving process,identity: the process of imitation and internalization externalization process,followed by the analysis of College Students' behavior in the process of transformation of the role and external performance.These three processes reflect the psychological process of the transformation of the role of the college students to the entrepreneur,which is the explanation and supplement of the role transformation model.In the fifth chapter,the author analyzes the supply of national resources for college students in the process of role transformation and constructs the system of entrepreneurship education in colleges and universities,and suggestions are made for individuals,colleges and universities.The last chapter summarizes the full text,analyzes the shortcomings of this study and points out the direction for the following research.