Research On Core Competitiveness Promotion Strategy Of Zhengzhou S College

At present,with private universities and colleges' springing up like mushrooms,competitions among various colleges and universities in education market have become increasingly fierce.Serving as an important constitution power of China's higher education,private universities and colleges undertake a unique historical mission for improving the comprehensive standard of China's higher education.Some common problems exist as follows: the long-term plan for their self-development is not made in detail;the source of financial resources is very single;the quality of students' source is low;there is a shortage of high-level teachers and their capacity for scientific research is not high;the real unique school-running characteristics are not prominent.In face of various needs brought by the subdivision of high education market and numerous opportunities created by policy adjustment,how private universities and colleges deepen system and mechanism reform,improve schools' historical missions of providing talents for economic society and improve private universities and colleges' service function to society will directly influence private universities and colleges' direction and path of improving their core competiveness.In this paper,through the analysis of internal and external environment in private school,Zhengzhou S College,the author makes a study on its previous development strategy,thus providing more references basis for the school to improve its own core competiveness in the future.Meanwhile,this paper aims at making the current core competitive edge become clearer,which will provide certain references and suggestions for the strategy of school's improving core competiveness in the future.Zhengzhou S College has different subjects of school-running in different periods,with the similar characteristics of independent colleges,Sino-foreign cooperative education institutions and private higher education institutions.Furthermore,because of the obvious uniqueness of its education nature's change,it has certain research values and referential values.With subjects of school-running's change in different periods,team founding of colleges has a very important influence to school's development direction and control.Finally,through the summary and research of this school's core competiveness,the author proposes the school's development countermeasures in the next stage,helping the school get out of current dilemma.The author believes there are a lot of deficiencies in Zhengzhou S College's core competiveness,its strategy making and implementation.For example,the strategic making is not attached enough importance;there is a shortage of teaching staff's plan;the scientific research is not attached enough importance;the school is blindly in pursuit of market focus;the investment is over diversified;there is a fault in policy control and reform opportunities are delayed.Meanwhile,in combination with the school's development,the author believes that the core advantage of Zhengzhou S College includes: entrepreneurship-type team;advanced theory on school management;flexible administrative mechanism;superiority of characteristic discipline construction;outstanding campus culture environment;diverse and international resources for running school;educational mode with unique characteristics.In addition,the author proposes that Zhengzhou S College should set its development strategy from four aspects: talents developing strategy,characteristic schooling,strengthening school with high teaching quality and promoting school development with scientific research,thus improving the school's core competitiveness.With China's more strict management for private education's market,the demands for high-level private universities and colleges are increasingly prominent.They face an even more serious industrial competition.It is urgent for current private universities and colleges to effectively improve their own core competitiveness.The author thinks their own core competitiveness can be improved from the following several aspects.Firstly,they should adhere to flexible school-running system and improve the management efficiency;secondly,they need to make the school plan,long-term layout,clear objectives,effective supervision and gradual implementation.Thirdly,they should improve their quality of running schools and create preponderant professional disciplines.Fourthly,they ought to strengthen the attribute of social service and improve the effectiveness of talents training.Fifth,they should highlight the characteristic and condense their own advantages.In this paper,the author proposes the improvement strategy and tries to explore the development pattern of China's high-level non-governmental higher education so as to provide some new ideas about how the same types of private universities and colleges improve their core competitiveness in combination with their own actual situations.