Research On Teaching Design Of Secondary Vocational School Market Research And Analysis Course Based On Mixed Learning

With the spread and introduction of modern information technology ushered in the big data era,big data information technology and teaching methods are constantly updated,and then learning methods have also changed.Since 2010,the National Medium-and Long-term Education Reform and Development Program outline has been issued.To promote teaching with modern technology,flipping classroom is a new educational model in the whole education field,which conforms to the trend of the fusion of education and information in our country.The concept of mixed learning combines two ways,online learning and face-to-face classroom learning,which is of great significance to the improvement of learning enthusiasm.Learn face to face The main position of Cheng middle school students is still neglected,and students still passively accept knowledge.Single use of modern information technology,that is,online learning stage also did not receive very good teaching results.Therefore,the advantages of hybrid learning and flipping classroom are effectively combined,and the face-to-face learning stage used in this paper is reversed around the two aspects of knowledge imparting and knowledge internalization.Therefore,the flipping classroom teaching model based on mixed learning is constructed.This research is divided into six chapters,the first three chapters as the background,the basic part,on the basis of the current research situation of mixed learning and flipping classroom at home and abroad,and then set up the connotation of mixed learning,teaching process and the early analysis of the model.To lay the foundation for further research.At the beginning of the fourth chapter,on the basis of the preparation work of the previous research,combining with the actual situation carried out in this paper,the teaching design,application and evaluation as well as the research and prospect of the "flipping classroom model based on hybrid learning" are carried out.The innovation of this paper is to adopt the teaching design which is divided into six steps,which is divided into six aspects: learning goal,learning content,learning strategy,learning activity,learning process and learning evaluation.In the part of application and evaluation,this research takes the students of Marketing Class 31610 of Guizhou Traffic technician College as the research object,and carries on the implementation of the mixed learning strategy with the help of the network teaching platform "Lan Mo Yun Class".According to the preliminary analysis of cloud class and questionnaire,the implementation results master the students’ learning situation and interaction.At the same time,using interview method to face two objects,that is,students and teachers to carry out in-depth Through communication and communication,the author summarizes the three aspects of the flipped classroom based on mixed learning,that is,teaching design,curriculum design and implementation.The results show that the model not only improves the students’ learning effect,but also improves the students’ learning ability,which proves the unique advantages of the model.