The Identity Construction Of The Sub-adult Group:the Study Of The Informal Festival Of College Students

The informal festival subculture originated from the entertainment original behavior of college students.After the interpersonal communication and media rendering,it became a subculture phenomenon prevalent in universities,and evolved into an important ceremony in the process of self identity construction of college students.The field observation records in the informal ceremony of the festival activities,behavior logic and in depth interviews in the form of university students to participate in the festival ceremony,comprehensive research results of the two form a grounded theory model of informal festival subcultural phenomenon.This research mainly adopts the qualitative research method,selecting Singles' day and Girl's day as the research object,trying to achieve in-depth interpretation of the phenomenon on the basis of deep drawing and theoretical dialogue.The scene includes deep description of the informal festival sub-cultural phenomenon of the outline,specific styles such as banners,shouting floor,friendship,gift flow describes four aspects,and the style of composition analysis,the style mainly includes three meanings,which are the resistance under the subcultural context,the group interaction based on interpersonal alienation and the entertainment ideographic under the carnival.The author further finds that college students in sub-adult state fall into self actualization dilemma because their self identity is not yet completed,and they are subject to adult authority discipline and role expectation stipulation,the informal festival is a unique field for college students to exclude the adult world,to shape the space of group communication,and to present themselves in the space,it is the deep reason for their high participation in the informal festival.In addition,conformity,anxiety,and other psychological resistance of their participation in the festival of psychological factors,social media,the pan entertainment cultural spirit and consumption mechanism to boost the informal festival in vogue,and expand the sub culture communication space in a certain extent,to expand its sphere of influence.The aggregation of community and peer groups at the school level laid the interpersonal basis for the spread of the festival.The author outlines the theoretical model of the informal festival subculture of college students,in order to form a deep interpretation of the phenomenon.Subculture phenomenon in colleges and universities,as an indispensable part of campus culture,should give reasonable space for development,promote the development of student groups and achieve multicultural symbiosis.