Research On The Goverment’s Responsibility Of Promoting Green Consumption

With the sustained development of the national economy,China has entered an important stage in which consumer demand continues to grow and the role of consumption in driving the economy is significantly enhanced.At the same time,the phenomenon of luxury consumption and excessive consumption keeps growing in the society,which is extremely unfavorable to environmental protection and sustainable economic development.Therefore,we need to promote green lifestyle and consumption pattern in our country.Promoting green consumption is conducive to the upgrading of the consumption model and the supply-side reform.New economic growth points can be found by changing the consumption model to alleviate the current environmental pressure and promote the construction of ecological civilization.The 18 th national congress of the communist party of China also called for major breakthroughs in building a "two-oriented" society by 2020.Developing circular economy has always been a major national economic development strategy,and promoting green consumption is also an important part of it,which is of great significance to the construction of a "two-oriented" society.China’s "circular economy promotion law" stipulates that the government has the responsibility to promote the development of circular economy.Green consumption,as an indispensable part of the circular economy,also needs to be promoted by the government.China’s current laws and regulations on green consumption are not perfect.The green labeling system and other existing provisions can no longer meet the special needs of the current economic development.The tax system for promoting green consumption has also failed to provide a good incentive for consumers to choose green consumption.The government’s regulation of green consumption-related industries is not strict enough and the promotion of green consumption is not strong enough.In view of these problems,China can learn from the useful experience of Japan and other countries,and in combination with the current national conditions,to clarify the government’s role in promoting green consumption.In promoting green consumption,the government should further formulate and improve laws and regulations on promoting green consumption,so as to provide a clear and feasible legal system basis for governments at all levels to promote green consumption.Second,we should make full use of economic means,increase fiscal subsidies,strengthen the guiding role ofconsumption tax on green consumption,and increase the driving force for green innovation by enterprises and green consumption by consumers.The third is to strengthen the relevant system of green consumption and the supervision of each link,standardize the market order in the field of green consumption;Fourth,we should continue to promote the new consumption concept of green consumption and create a favorable development environment for green consumption.By clarifying government responsibilities and giving play to government functions,make the concept of green consumption become a social consensus,gradually form a green lifestyle,to protect the living environment,promote the construction of a "two-oriented society".