A Study On The Popular Path Of Marxism From The View Of WeChat

There is the subject of "popularization of Marxism" in the report of the 17 th National Congress of the Communist Party of China(CPC).The report of the 18 th National Congress of the Communist Party of China(CPC)further emphasizes the need to "promote the popularization of Marxism".The report of the 19 th CPC National Congress once again emphasizes the necessity and urgency of realizing the popularization of Marxism from the height of firmly grasping the ideological leadership and the direction of cultural development.The popularization of Marxism is a long-term,urgent and ongoing task,which is related to the fate of the party and the country and plays a vital role in the development of the whole Chinese society.The popularization of Marxism has always been an important subject in the field of consciousness in our country,and it has been dismounted in different times.There are different means and methods of communication in the popularization of Christism.In the new era,with the popularization and development of mobile terminals,WeChat has become a widely used communication tool in social life.Its high viscosity makes WeChat an irreplaceable mobile terminal communication software.Based on this,this paper not only has important theoretical significance,but also has a strong realistic pertinence to promote the popularization of Marxism from the perspective of WeChat.Based on the characteristics of WeChat communication,this paper probes into the new path of Marxism popularization.This paper mainly studies from four aspects: the first part focuses on the connotation,development process and characteristics of WeChat,the connotation and essence of the popularization of Marxism,and the positive correlation between WeChat and the popularization of Marxism,which lays the foundation for further deepening the study of this subject.The second part,on the basis of collecting and integrating data,enumerates the advanced representative examples,summarizes and abstracts the actual effect of the popularization of Marxism in the context of WeChat,and further demonstrates that WeChat has brought unprecedented to the promotion of the popularization of Marxism.From these three aspects,this paper mainly probes into the opportunities to promote the popularization of Marxism fromthese three aspects: the universality of the use of WeChat,which broadens the audience range of the popularization of Marxism;the diversity of WeChat communication,which enriches the methods and means of popularizing Marxism;and the interaction of WeChat communication,which enhances the practical effect of the popularization of Marxism.The third part,on the basis of case analysis,demonstrates the challenge of Marxism popularization from the perspective of WeChat,which is mainly reflected in the following three aspects: the entertainment of WeChat content,which affects the effectiveness of Marxism popularization;the networking of WeChat language,which blocks Ma.The spread of the popularization of crusism and the loosening of WeChat supervision weaken the effect of the popularization of Marxism.The fourth part,in view of the challenge of Marxism popularization under WeChat,puts forward the corresponding countermeasures.First,establish the guiding principles of promoting the popularization of Marxism from the perspective of WeChat,that is,adhere to the principle of party leadership,the principle of the party's ideology,the principle of Marxist news view,and the principle of the party's management of the media.Second,the use of WeChat platform,that is,with the help of WeChat characteristic function to promote the popularization of Marxist theory,through advanced figures to lead the public to establish ideals and beliefs,to promote Marxist theory from inner-party popularization to social popularization Third,with the help of WeChat discourse,that is,by innovating the content and form of expression in Marxist theoretical discourse,standardizing the use of network discourse in WeChat,and promoting the transition of Marxist theory from high-depth abstraction to easy to understand;Fourth,make use of WeChat interaction,mobilize the enthusiasm of public conscious learning by means of content interaction,stimulate the initiative of public conscious learning by means of intellectual exchange interaction,maintain the public conscious learning environment with good supervision,and promote the transformation of Marxist theory from system maintenance to public conscious learning.