Research On The Development Of "Four Famous Works" Cultural Resources Industry

The "Four Great Masterpieces" are precious cultural resources.As a model of Chinese classical novels,they have great influence at home and abroad.Under the ambitious goal of building a "socialist cultural powerhouse" in China,the "Four Great Masterpieces" should shoulder the important task of spreading the excellent traditional Chinese culture,through the deep excavation of cultural resources,reconstruct contemporary values,and contribute to the promotion of China's cultural soft power.Based on the above cognition,this article selects "'Four Great Masters' Cultural Resources Industrial Development" as the research object,trying to provide a reference for the industrial development of literary works.This has both theoretical and practical value.This article takes "'Four Great Masterpieces' Cultural Resources Industrial Development" as the research object,and studies related issues of its industrial development through methods such as case analysis,literature research,and field research.This article is divided into three parts except for the introduction and conclusion.The first part is the motivation and significance of the "Four Great Books" cultural resources industry development.This part first defines the relevant concepts of the "Four Great Masters" culture and the "Four Great Masters" cultural resources,and then analyzes the motivations for the development of the "Four Great Masters" cultural resources industry from three aspects: policy promotion,technological empowerment,and cultural consumption.Afterwards,the practical significance of the development of the cultural resources industry of the "Four Great Masterpieces" was discussed in four aspects: inheriting classical literary works,enriching the existing cultural system,enhancing the development level of China's cultural industry,and increasing the influence of Chinese culture.The second part is the development status of the "Four Great Books" cultural resources industry.This section analyzes the realistic picture of the development of China's "Four Great Books" cultural resources industry from four aspects:cultural resource mining,cultural product presentation,cultural product marketing,andcultural product consumption feedback.The third part is the problems and paths of the development of the "Four Great Books" cultural resources industry.This section points out that there are major problems in the current development of China's "Four Great Masterpieces" cultural resources industry,such as insufficient cultural resource conversion capacity,lack of creativity in the presentation of cultural products,low marketing ability of cultural products,and imperfect consumption feedback mechanism for cultural products.These issues,this article believes that in the development of the "Four Great Masterpieces" cultural resources industry,we should deeply explore the connotation of cultural resources and strengthen cultural products on the basis of adhering to the principles of moderate development,overall consideration,obedience and non-blindness,and complementary economic and cultural advantages Innovation,construct a scientific and reasonable marketing system,and improve consumer feedback mechanisms.The "Four Great Masterpieces" contain rich content resources.These content resources can create a large number of high-quality cultural product forms through industrial development means,and generate social and economic benefits through consumer consumption.It should be pointed out that the development of the cultural resources industry of the "Four Great Masterpieces" is a complex issue.It needs to deal with cultural value and economic value,traditional culture and contemporary culture,elite culture and popular culture,social and economic benefits,localization Balance with a series of issues such as globalization.In the handling of the above issues,the government,cultural producers,and cultural consumers are all deeply involved.Therefore,the development of the "Four Great Masterpieces" cultural resources industry is far beyond the scope of economic issues,but is related to cultural issues and politics.Topics are closely integrated.