| The advent of the aesthetic economic era has prompted the inheritance and protection of non-legacy and its culture to enter a new stage of development--the aesthetic transformation of non-legacy images.However,the transformation does not mean negating the early non-legacy images based on imagery recording techniques,such as the systematic and holistic recording of non-legacy related elements,non-genetic inheritance and non-legacy space.The aesthetic transformation of non-legacy images is based on the basic completion of the recording and protection of non-legacy image libraries.The government and private film and television production organizations have begun to pay more attention to the development and re-creation of non-legacy and its culture,through movies,documentaries,Movies and TV types such as reality shows meet the aesthetic needs of the public in daily life,and the non-legacy images gradually enter the public aesthetic vision.Its mission of the times has evolved from a simple rescue image recording to a multi-image expression for the public that combines aesthetics and economics.Under the background of the aesthetic economic era,theinvisible imaging process has emerged through the aesthetic entertainment,aesthetic consumerization reconstruction and packaging,and the multi-state development model of image-plus industry and industry-assisted images has emerged.Today,in the aesthetics of the daily life of the masses,the aesthetic economic characteristics of the non-legacy images are highlighted,which are embodied in the aesthetic characteristics of the new media of non-legacy images and the aesthetic consumption of non-legacy images in the industrial platform.The embedding of national aesthetics,the support of the main melodic aesthetic feelings and the effective docking of ecological beauty,together constitute the aesthetic feelings in the creation of the new era.Through the "Investigation Report on the Aesthetics of Domestic Non-legacy Images",we can understand the basic aesthetic expectations of the non-legacy image audience in the aesthetic economic era.First,we look forward to returning to reality,eager to explore the true experience of the unknown existence,and second,expecting spontaneous emotional intervention.You can get full emotional participation in the dramatic part of the non-image.The aesthetic dilemma for the emergence of non-legacy images in the new era,including the formation of high-heat but short-term aesthetic consumption power in the mass aesthetic activities and the bias of the internal elements of non-legacy images and the general lack of public aesthetics,need to befrom aesthetic value and consumer experience.The two levels provide some reference for the vital development of the new era.For the aesthetic economic era,in order to seek the dynamic and sustainable development of non-legacy and non-legacy images,non-legacy related film and television workers or non-legacy industry support organizations need to pay attention to the aesthetic value of non-legacy images,and create and utilize the original IP of non-legacy images;Further attach importance to the public aesthetic consumption experience and enhance the industry cooperation of non-legacy images.The non-legacy images of the new era are driven by social hotspots,with topic discussion and emotional participation as links,through creative deconstruction of non-legacy culture into the film and television market.Through the industrial interaction inside and outside the image,non-legacy realizes cross-border integration and brand operation,and finally forms an independent and complementary ecological circle.In the era of aesthetic economics,the new form of non-legacy image development has important practical significance for retaining the inactive culture and demonstrating national cultural confidence. |