Research On The Docking Of VI Development And Design Talents Training Of GUI FA Xiang

The main purpose of this paper is through the use of literature research method,case study method and comparative analysis of the visual recognition system method of science for the Tianjin eighteen street GUI FA Xiang twist food Limited by Share Ltd,through its logo design,packaging design and sales system design analysis,and with the domestic similar brand visual identification system the comparative analysis found that because Tianjin GUI FA Xiang for the design of corporate visual identity system,design outsourcing visual identification system for advertising design company specialized design production,resulting in signs,some products Tianjin GUI FA Xiang market packaging and store sales chaos,giving unscrupulous traders an opportunity,not only conducive to the development of Tianjin GUI FA Xiang,also leads to the profound cultural accumulation and The spiritual connotation is affected.Therefore,it is urgent to reshape the image of GUI FA Xiang in Tianjin.This requires that we have talented talents who know GUI FA Xiang and Chinese traditional culture and have certain design ability to inherit and develop it.But because Tianjin is part of the higher occupation colleges of technology talents and Tianjin GUI FA Xiang required matching degree is low,can not fully meet their needs,in this situation the author gives some Tianjin GUI FA Xiangand Tianjin area of higher occupation technical college,Fang Dacheng proposed two new cooperation mode,Tianjin Vocational Colleges by strengthening the construction of the art discipline system and improve the level of teaching practice of art design students and by drawing lessons from the advanced teaching mode combined with the west,Tianjin GUI FA Xiang needs to explore a new mode to cultivate outstanding design talents for Tianjin GUI FA Xiang.Tianjin GUI Xiang also should take a positive attitude to participate in the formulation of personnel training programs in Colleges and universities and strengthen the construction of the second class.Tianjin GUI FA Xiang and some higher vocational and technical colleges in Tianjin should cooperate with each other to jointly develop a new "double qualification" teacher,taking Tianjin GUI FA Xiang practical design project as teaching content and carry out educational activities,mutual benefit and win-win.Through the above analysis of the vision recognition system of Tianjin GUI Xiang,and suggestions for hope to contribute to the reconstruction of Tianjin Guangxiang brand image of its own contribution.