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The Shooting And Analysis Of Book Publicity Pictures

Posted on:2019-06-30Degree:MasterType:Thesis
Country:ChinaCandidate:F WangFull Text:PDF
GTID:2405330548487604Subject:Art and design
Abstract/Summary:PDF Full Text Request
In recent years,the mobile Internet develops rapidly with the continuous innovation of science and technology.People have started to buy books on their mobile phones,and the number of shopping users online in China has reached 340 million.But limited to the phone’s screen size,the pictures of the book,the form of the advertisement has became the most important way of promoting sales,compared with the form of text ads or video advertising.The quality of the publicity pictures plays an important role in the sales of books,and consumers will think that the beautiful products have higher quality and content.Good publicity pictures can give people the feeling of being on the scene.But when we opened the book-selling site,only to see the same pictures of cold,lack of innovation,without any artistic aesthetic feeling,not only unable to inspire readers to buy books also can’t make a difference with other books to promote sales.As book sales professionals,this article will combine my professional knowledge and experience while reading books.We should make an analysis according to the different types of books,the preparation,and the designation.The system is optimized for the theory and practice of book publicity pictures,and provides a reference material for the photographer to shoot the publicity pictures of books.
Keywords/Search Tags:Books of photography, Book ads, Originality
PDF Full Text Request
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