Research On Assets Quality Of H Group

At present,the accounting standards of enterprises at home and abroad are consistently inclined to the asset-liability view,and the quality of assets of enterprises has also received more and more attention.From a certain point of view,the operation of an enterprise is the operation of its assets,and the relationship between the efficiency of the enterprise and the quality of its assets is more and more connected.For the enterprises,the quality of assets is not only related to the survival status of enterprises,but also affects the future development of enterprises.Under the impetus of urbanization and industrialization,steel structure enterprises have developed rapidly,but in the case of convergence of product prices,they are facing increasingly fierce competition.As a steel structure enterprise,if H group wants to survive and develop in the fierce competition environment,it must effectively evaluate its asset quality,find out its existing problems,and take targeted measures to improve asset quality in time.This paper introduces the existing theories of asset quality at home and abroad.On this basis,selects indicators from the perspectives of the existence,effectiveness and profitability of asset quality,then constructs an asset quality evaluation system.The H group is the research object of this paper.Firstly,based on the field investigation of the operation status and the analysis of the financial data of H group,the present situation of H Group's asset quality is described in detail.Secondly,in order to conduct a more comprehensive and systematic study on the asset quality of H group,a comparative analysis was made between H group and the industry benchmark enterprise – JINGGONG steel building group,and the problems in the asset quality of H group were found out.After that,the causes of the problems were found out.Finally,referring to the relevant theoretical experience of predecessors,the measures and methods are proposed to solve the existing problems in the asset quality of H group.Based on the research on the asset quality of H group,this paper comes to the following conclusions.(1)The quality of assets is closely related to the profitability of enterprises,and it is extremely urgent to improve the awareness of asset quality of enterprises.(2)Compared with a benchmark enterprise in the same industry,H group has an obvious gap in asset quality.(3)Many problems are found through a comprehensive analysis of the asset quality of H group,for instance,the NPA(non-performing assets)of H group increase year by year,the receivables collection is not good,the inventory turnover is slow,and the fixed assets and intangible assets idle seriously and so on.(4)Suggestions for improving the asset quality of H group include:.Improve the awareness of asset quality,Strengthen the management of accounts receivable.Control the scale of non-performing assets.Adjust inventory structure and speed up inventory turnover.Revitalize idle assets and improve the utilization rate of assets.Reduce fixed expenses and improve profitability of assets.It is hoped that it can be used for reference for H Group and small and medium-sized enterprises in steel structure to improve asset quality.