Reflections On The Consumption Order Under Social New Media Marketing

As people have entered the "Electronic Age",also known as the “Connected 24 Hours Era",the rapid development of the network undoubtedly impacted all aspects in people's lives.New media is no longer an obscure new term,and the change of "Internet" to "Internet of Things" also allows social new media marketing become a really bright spot in the whole media socialization environment.It has also become a big power in the past two years that people could never ignore.The article revealed a new mean of network marketing through the example of the clothing brand “MO&CO" and it's “Edition 10” series,which used its social new media accounts produced actual influence.It also showed us that appropriate marketing strategies and the “social influence” from our Community Platform can really create great value."Consumer society" is used to describe the development of Western society when it has reached to a certain rich degree,and when its social landscape has quietly appeared in our country,can we use the characteristics of Social New Media Marketing to reduce the negative effects of Consumer Society in our social environment? In which aspect can we start to guide our consumers to achieve their awareness of self-consciousness in the considerations about consumption? While after that,can we achieve a balance of "rational" and the “personality" based on our share era all after we have learned the lessons from Western Society.These are what we will talk about.