Factors Analysis Of The Carrefour Supermarket Chain Operating Profit Impact

With the development of China's economy and accelerate the pace of opening up of retail industry,the international retail group landed in China,our local supermarket has brought strong competition pressure and a sense of crisis,but also for its modern management mode and experience we have the opportunity to learn.Our province's local supermarket,in response to the rapid entry of foreign retailers,is expanding at a rapid pace to occupy the market,this rapid expansion is bound to make enterprises face a series of problems and challenges.Whether the foreign supermarkets or our local supermarket,the gross interest rate as an important indicator of enterprise profit,how to effectively control and analyze the impact on gross profit,factors become a priority among priorities.This paper discusses the influence factors related to the choice of the gross profit of commodity structure adjustment,internal procurement mode of enterprises in different environment and different strategies for inventories set.Our local supermarket is composed of gross profit,gross margin and influencing factors of no systematic analysis,this paper focuses on the system and the gross profit of Carrefour as the research object,to constitute gross profit and influence factors of Carrefour as the research object,introducing the concept of P4 margin and back margin,the margin subdivision factors,the conclusion can provide help for the development of our local supermarket and business strategy,has the important guiding significance for promoting the development of the local supermarket.