China Resources Huajing Sales Business Accounts Receivable Risk Management Research

Since the reform and opening up of China,the rapid development of market economy in China,the method of payment between the both sides of business has changed a lot,credit sale has become a common sale method,and the proportion of sales revenue is improve day by day.credit sales is a double-edged sword,it has brought many benefits to the enterprise,like stimulate the purchase desire of consumers,enhance the market competitiveness of enterprises,but there are also many companies just pursue sales growth,abusing the credit policy,ignoring the receivable risk prevention and management,push the company in trouble and even bankruptcy.So do some research of the enterprise accounts receivable risk management has the very strong practical significance.Credit sales is the basis on the seller to the buyer's credit,in fact,the accounts receivable risk management is to the customer credit risk management.This paper introduces the development process of foreign and domestic about the credit management and accounts receivable management theory,analyze the reason of credit and the general characteristics of accounts receivable and the existing problems of the social environment of Chinese characteristic.In order to further understand the accounts receivable risk management,this paper take the China resources of huajing company as an example,introduced its current account receivable situation,narrated the two methods to control the account receivable risk by credit line and delivery control,analyzing base on the company's date of 2011-2015,find out the existing problems,such as the total amount of account receivable is increasing,payback periods gets much longer,more and more bad debts.and find out the main reason is that the customer financial date fraud,abuse of credit policy and accounts receivable risk management lack of process monitoring.According to existing problems look forward to the corresponding solutions,such as: establishing an independent credit departments;optimize the credit mechanism,such as the customer rating,the line of credit;establishing dynamic monitoring system,such as total amount control,regular audit and internal audit and risk transfer,to form a more perfect accounts receivable risk management system,to balance the sales growth and risk control in affordable levels,the research conclusions hope to help the company improve the level of accounts receivable risk management,and other companies of the industry inspired to the accounts receivable management.