Analysis Of Investment Value On Midea Electric Appliances

Midea Electric Appliances is currently the world's largest R & D,production,sales and service in one of the specialized electrical appliance enterprises,the business in 1968 1980 officially entered thehome appliance industry,the brand is registered in 1981,through development of a few years,beauty appliances have been exported to more than and 200 countries and regions in the world.Is one of the leading enterprises in China's electrical industry,one of the most valuablebrands in China's household electrical appliance industry.Midea Electric Appliances appliances in September 18,2013 listed on the Shenzhen Stock Exchange,owns the Little Swan(SZ000418),(HK00382),holding two subsidiaries listed.In this paper,the fundamental analysis of the current market economy environment,industry environment and the trend of development,three aspects of internal management of a full analysis of the past and the present electrical beauty,and then through technical analysis,and finally reveals the real investment value of Midea Electric Appliances,so as to help investors make investment decisions.After thirty years of rapid growth,China's economy has developed to a certain extent,both in terms of quantity and quality.This stage belongs to the stage of adjustment,the speed of economic development has been slow,but the overall stable development,steady progress.According to Premier Li Keqiang's government work report pointed out that in 2015,GDP67 trillion and 700 billion yuan,an increase of 6.9% over the previous year,ranking the forefront of the world's major economies.National per capita disposable income increased by 7.4%,faster than economic growth,the contribution of consumption to economic growth rate reached 66.4%."[Li Keqiang,2016 "government work report" with the improvement of people's living standards,quality of life also raise awareness of national policies,also pay attention to these changes,continue to meet the requirements of the people,continue to drive consumer policy,have very good stimulus to the development of the integration of the home appliance industry,as a large share in household appliances market beauty appliances will also benefit.From the industry point of view,Midea Electric Appliances with its good electrical research and development design and innovation capability,for the company's future development has laid a solid foundation,is worthy of long-term concern and investment enterprises.In this paper Midea Electric Appliances appliances comprehensive analysis of macro and micro,stock of beauty value rate through the present value of net cash flow and earnings method were evaluated,evaluation results and beauty appliances market stock price is similar,but thereare still differences.Because of the changing market economy,this paper believes that the difference is normal.It is hoped that through the analysis of this paper,users can more clearly understand the intrinsic value and investment value of the electrical appliance,and provide reference value for many users.