Based On Old Development Of "Internet +" Impact Inquiry

Chinese Time-honored Brand and famous with cultural attributes,economic characteristics of the characteristics of superposition.The development of good old Chinese,for the establishment of brand confidence,to create the city "business card",is of great significance.Nowadays,"Internet +" has become a hot topic."Internet + Chinese Time-honored Brand" appears to conform to the public entrepreneurship,the trend of the era of innovation,the same question also exists,relying on the "Internet +" mode really can achieve "corner overtaking" ? Based on the above background and the problems,The purpose of this study is to explore in the end what is the correct "Internet + Chinese Time-honored Brand" method,should be used what kind of "Internet +" technology to promote the development of old Chinese.In the process of writing,this paper mainly uses "Internet +" and the old Chinese as the research object,and synthetically adopts the interdisciplinary research methods such as literature investigation method,case study method and field investigation method to integrate "Internet +" technology into old and famous products In the development.First of all,the first part of this paper describes the research background,purpose,meaning,and research ideas and methods.The second part of the detailed description of the old and the "Internet +" theoretical basis and research overview,the status quo at home and abroad to analyze some successful cases of enterprises.The third part of the investigation pointed out the "Internet + Chinese Time-honored Brand" status and problems,and proposed a solution to the problem.Through the above three parts of the study of the research point of view,in the fourth part of the old Chinese spring and floor products research and analysis,pointed out that the essence of the old Chinese restaurant industry,through the "Internet +" technology can transform the product production process,Efficiency,reduce costs.In accordance with the traditional skills of production to ensure product quality and other ways to analyze the case of the above point of view.Finally,the paper summarizes the whole paper.This paper sets out the strategic framework of "Internet + Chinese Time-honored Brand" by starting out a set of effective "Internet + Chinese Time-honored Brand" method.It is of theoretical and practical significance to carry on the "Internet +" transformation to the old Chinese.