The Effection Of MIG Unmobi Technology INC’s Private Placement

At present our country’s industrialization process is converting to the advanced stage,during which the problem of excess capacity as well as the decline of business performance have appeared among the enterprises,and the listed company has no exception.Considering the dilemma resulting from enterprises’ business performance decline,some companies longing for the new development through the secondary equity offering to expand the business scope or transform.Since the reform of the shareholder structure in 2005,equity private placement has gradually been the crucial measure for the listed company’s secondary equity offering.Accompanied with the slogan of "innovating and pioneering of the public",abundant enterprises turn to the"internet+ industry." In view of this phenomenon,This article selects a listed company-MIG Unmobi Technology INC(stock code:300242)as the researching object to analyze the effect of equity private placement during the listed companies’transformation through its process of using equity private placement to realize company’s transformation.During the research,firstly teasing the related literature to analyze the current researching situation to the equity private placement which builds a theoretical base for this article.According to the domestic researching condition,this article from the private placement price setting mechanism for investors into effect,the announcement effect of private placement to shareholders the economic benefits of the private placement of listed companies,after the transformation of the financial effect of the impact point of view,analysis of the private placement in the enterprise in the process of transition to the new entry of investors,the original shareholders and listed company,summary the effect of private placement of listed companies in transition.About the domestic and foreign research of announcement effect,it has favorable result in short period;and from the foreign finding it has bad effect seeing from the longer time,in the eyes of domestic research,equity private placement of listed companies has beneficial effect to the shareholders’ benefits.Seeing from the company’s own manage result,the positive effect is popular.During the aspect of price setting among the equity private placement,price discount mostly affected by the big shareholders and management layer,some scholars think it has some relationship with the emotion of the secondary market investors.Secondly,describing the proceeds of MIG Unmobi Technology’s equity private placement and its business transformation to illustrate equity private placement’s effect to shareholders’ benefits as well as to the company’s financial condition,besides,research the price setting’s impact on the way to attract new investors and realize company transformation,then express the researching contents with charts to make them clear.At last,make a brief summarize to the related policies about equity private placement.The research findings:a week before the equity private placement’ announcement,it has positive relationship with impact of economic benefits of company’s shareholders;equity private placement which aiming at asset merger is conducive to improvement on the company’s managing ability,and optimizes the structure of the company’s assets,helping the company to reduce the financial risk;the properties whose merger and acquisition expected net profit rate are relatively higher can benefit the definition of the price among equity private placement stock;besides,combing enterprises’ situation with the changing process of regulations,company itself should explore multiple ways to raise fund,also,authorities should encourage innovation,offering help for the company to widen the funding-raise channel.