Liability Of Newness And New Venture Legitimacy Growth Research

With the development of economy,the new entry defects and the legalization of start-up enterprises have been paid more and more attention by the researchers,and have been paid more attention by the senior managers and investors,and have become the main content of the venture.one.In addition,with the further development of China’s urbanization and the standardization of financial markets,China’s macroeconomic began to show the characteristics of information and knowledge,so the company has gradually been value and abstraction,people began to measure the value of the enterprise.The start-up enterprises also began as a special form of goods into the capital market.And around the capital markets,all the financial activities.Whether business acquisitions or mergers,or investment and financing decisions,in such a big background,have been inseparable from the legalization of entrepreneurship.New entry into the core problem of the defect and the business into a legitimate concern for investors and business managers,new entry defects and legalization of entrepreneurship has become the focus of investors and business managers concerned issues,from access to relevant literature,new entry defects and entrepreneurship legalization already in Europe and the United States and other economically developed areas,has made great progress,and the corresponding research theory has begun to mature and perfect.Related models and methods have begun to be widely used in practical operations and practice.Because of new entry defects and limited resource endowment,the survival of new enterprises is a unique growth problem,and also the core problem of entrepreneurial research.The study of legitimacy by the Institutional School reveals that the growth of new firms is a legal process.Based on the comparison of internal resource growth,network growth and legalization growth theory,this paper holds that the legalization growth theory is an important theory to explain the growth of new enterprises;And consolidate the legitimacy,the legitimacy of the strategy and the new enterprise growth theory,this article based on the initial point of view of the enterprise,the system describes the concept of new entrants into the flaw and the purpose and significance of this study.Enterprises in the entrepreneurial path need to continue to overcome the new entry defects,and gradually embedded legalization strategy,and through the realization of internal resources growth,network growth and legalization of the growth of theoretical research,to avoid new entrants may have to take the detours.During the analysis of the case,this article through the Shenzhen Gu Rui Watt New Energy Co.,Ltd.and love Ward Electronics Co.,Ltd.comparative analysis,In general,according to the uniqueness of new business growth,focusing on new business The existing problems of new entry defects,overcome the pressure of growth and gradually embedded in the legalization of strategic comparison,a more in-depth study of resource growth,network growth and legalization of the impact of growth on business.