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Research On The Corporate Culture Construction Of New Oriental Education Technology Group

Posted on:2018-12-14Degree:MasterType:Thesis
Country:ChinaCandidate:X YangFull Text:PDF
GTID:2357330515456075Subject:Ideological and political education
Abstract/Summary:PDF Full Text Request
New Oriental education technology group was founded in 1993,in the United States listed on the New York stock exchange in 2006,became the first Chinese education companies listed in the United States.After 20 years of development,new Oriental has grown into China's domestic the most influential comprehensive education group.New Oriental school for its unique corporate culture and become a model of education and training companies in China.Formed in the process of continuous development of new Oriental school with students as the center,teacher as the center of gravity,based on the teaching and the teaching quality of enterprise culture.Rapid development of new Oriental enterprise culture in the process of perfecting also hit,the impact on the development of new Oriental education technology group.On new Oriental education technology group,therefore,the research of enterprise culture,the construction of new Oriental enterprise culture and enterprise development in the future has very important practical significance,also can fill our country enterprise culture theory research about the education and training industry vacancy,thus promotes our country in the research of corporate culture,to promote our country enterprise in the growth of economic benefits at the same time,build a Chinese style,Chinese style,the spirit of enterprise culture of China.At present,our country to study in a stage of rapid development of enterprise culture,this article embarks from the basic theory of enterprise culture combined with the development of new Oriental education technology group enterprise culture construction,and analyzed the characteristics of new Oriental enterprise culture construction,namely,with good teachers as the core of teacher culture,with students as the center of service culture,contribute to society as the goal of the critique of public culture,which are characterized by schools of thought contend and inclusive culture.And from the enterprise material culture,system culture,behavior culture,spirit of enterprise culture,the four levels of in-depth study of new Oriental enterprise culture construction,the achievements,existing problems and the cause of the problem,put forward countermeasures to strengthen the construction of new Oriental education technology group enterprise culture.In view of the new Oriental education technology group enterprise culture construction existing problems and the reason analysis,this paper argues that in the future,new Oriental enterprise culture construction should be from the enterprise material culture,system culture,behavior culture,spirit culture four aspects to strengthen the construction of new Oriental enterprise culture and internal build good enterprise internal environment,shows the structure of education and training of the new Oriental as China's largest a good image,also can show the spirit of enterprise and the enterprise culture with Chinese characteristics.
Keywords/Search Tags:new Oriental education technology group, Enterprise culture construction, Countermeasures
PDF Full Text Request
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