Research On The Development And Design Of Tourist Souvenirs In Cheng De Based On User Experience

Chengde has beautiful natural scenery,superior geographical position and unique characteristics.Chengde Mountain Resort is the largest Chinese royal garden,which is the world’s cultural heritage and rich in tourism resources.And it has been spread of a famous tourist summer resort.The tourism industry of Chengde is developing rapidly by the influence of the cultural industry.Six major factors of tourism industry is live,eat,,tourism,travel,entertainment and purchase,and the key power to promote the development of tourism in Chengde is purchase.Chengde tourism souvenirs has become a necessity for promoting the economic growth in Chengde tourism area,which has been concerned by the government and the design community in Chengde,and designers constantly improve the level of design and development.Thus the construction of Chengde tourism souvenir market has become the focus of the project,and its high development potential can be excavated.“What is used to remember their unforgettable travel” and “How to commemorate a unusual tourism” should also exist in a variety of forms in the background of experience time.Whether Traditional handicrafts also can meet people’s needs? This paper explores the combination of the theory of user experience and the design practice of Chengde tourism souvenirs from the perspective of meeting the needs of tourism consumers.Hoping that the design can not only reflect the characteristics of the local culture of Chengde but travel consumers can enjoy the interactive tourism souvenirs.They make their own contribution to build a culture,novelty and uniqueness of Chengde tourist souvenirs.First of all,using the methods of field research,case analysis and theoretical literature analysis the current situation of Chengde tourism souvenirs market,finds out the reasons for the lack of Cheng de tourism souvenirs and analysis the needs of users.Then finding out the ways to solve these problems is necessary.The design theory of Chengde tourist souvenirs based on the theory of user experience is formed by the theory of user experience.Finally,the methods and Strategies of Chengde tourism souvenir design are summarized based on the theory of user experience.To explain the feasibility of the theory of user experience in the design of Chengde tourist souvenirs this paper expands a variety of ways to explore of the user experience as a way to enhance the significance of Chengde tourism souvenirs of combined with case analysis.Hope that we can broaden the design ideas of Chengde tourism souvenirs and enrich the tourism souvenir market in Chengde through the design of this topic.