Study On Financial Capability And Promotion Strategy Of Xing Da Company

Financial analysis is an important part of enterprise management.By analyzing corporate reports and other data,we can intuitively understand the financial and operating information of the enterprise.Financial capability is characterized the level of financial resources and management of asset value,which is reflected in the value of comprehensive strength and vitality of enterprises.Using the method of financial analysis to indicate the financial statements of the Company based on the open financial data,it will help the policymakers get the exact information about the operation of the company,and make the company's business useful strategy.This dissertation takes Xing Da company as the research object and systematic analyzes the company's financial capability indicators.First of all,we introduced the development strategy of Xing Da company;then choose the financial analysis methods to comprehensive analysis of the company during 2013-2015,for instance,the data of operating results in the annual report,company's balance sheet,profit statement and cash flow table for comparative analysis,ratio analysis and trend analysis.A company also is selected in the same industry enterprises as a comparative analysis of the subject during the index analysis,such as key financial ratios of the company,operating capacity,profitability and development capacity in order to identify the main problems of the Xing Da company.At last,we present the constructive comments and suggestions according to the current information;I hope this study can provide a useful guideline for Xing Da company's future development.