Research On The Application Of Big Data In Financial Risk Control?precision Marketing And Big Data Project Risk

In Internet technology and a new generation of information technology,driven by big data technology rapid development,research and development and the application in the field of economic and financial faster and faster,the importance of big data in economic and social growing.Big data research and application of sovereignty,to safeguard the country's Internet space to promote the sustainable development of social and economic has a unique effect,big data technology is to promote economic restructuring and industrial upgrading,to speed up the important driving force in the development of industrialization and information fusion,strengthen the big data project development and application to promote economic development and industrial transformation of kinetic energy transition between the old and the new.Risk control based on the financial industry and insurance industry precision marketing,for example,the big data technology research and development and the application in the field of economic and financial,has certain theory value and strong practical significance.It should be seen that the development and application of big data is still in its infancy,and the validity of big data in practical application needs to be further improved.Lack of effectiveness in the current big data in the financial risk control,both the data quality obstacle,also have big data risk control theoretical obstacle,and data protection and blockade the institutional obstacles.Eliminating these barriers and enhancing the effectiveness of big data risk control requires joint efforts by financial firms,financial research departments and government regulators.System based on the above reasons,this article will research data in the application of the financial risk control and precise marketing projects,analysis of big data project in the implementation of the possible risk,and puts forward risk control measures and big data training scheme and the way of the project.This research has important reference value for promoting the application of big data in business practice.The first chapter of this paper briefly introduces the important role of big data technology in the field of financial risk control and precision marketing,and discusses the background and significance of this paper.In the second chapter,through the reading and sorting of domestic and foreign literatures,the research results of scholars at home and abroad have been compiled,and the direction of this research is sorted out.The third chapter is a big data in the financial risk control project development and applied research,demand for large data in risk control in the project feasibility is analyzed,and puts forward the big data risk control project modeling scheme;The fourth chapter is the application research of big data in the precision marketing project of insurance industry,and puts forward the application way,modeling idea and development plan of big data in precision marketing.The fifth chapter studies the implementation risk and control measures of big data project,analyzes the risk type of big data project,and puts forward the control measures separately.The sixth chapter designs the training scheme,training plan and training method of big data project,and puts forward the daily maintenance service plan.In the last chapter,we review and summarize the conclusions of this paper,and summarize the main research results of this paper.By for big data applications in finance and insurance industry research,makes big data project application process more concise,for subsequent researchers and industry practitioners to.provide large data reference in development and application.