Design For Production And Marketing Integrated Network Platform Of Special Agricultural Products

Special agricultural products are agricultural products with special purpose,specific consumer demand,special habitat,special cultivation methods and special processing.With the continuous improvement of people’s living standards,people’s edible requirement for special agricultural products is also getting higher and higher.According to the characteristics of special agricultural products production supply chain,it is an important task to improve the level of special agricultural products industry development by using network technology to build an integrated network platform for production and marketing.Firstly,this paper researches the background and significance of special agricultural products production and marketing integration network platform construction.Secondly,in view of the current agricultural products trade of the network status,this paper compares the advantages and disadvantages of the agricultural information network platform compared the government as the main body with entity enterprise as the main body.This paper puts forward a scheme that provides both suppliers and consumers with a through special agricultural products supply chain production and marketing integration online platform by regarding professional agricultural service providers as the main body of the operation.Afterwards,around the design of the integrated online platform for the production and marketing of special agricultural products,this paper suggests demand analysis,overall design and detailed design of the network platform.The system realizes the production and supply chain network management functions of the pre-production,production monitoring,postpartum sales,realizes the design of user registration and online browsing and query.Finally,the design of the website platform is realized.Network platform includes display pages at the front desk and background management module.Foreground uses JSP combined with CSS and JavaScript design language,in the use of MyEclipse integration.The background system is designed using Server SQL database and Java language.Special agricultural products marketing integration network platform broke the limitation of time and space and expanded the range of products they sell on markets.It is beneficial for special agricultural product producers and distributors on information communication.It also has a positive influence on optimization specialagricultural products trade,increasing farmers’ income.