According to the fifth national census statistics,Fujian minority population of 583,800 people,accounting for 1.71% of the total population of Fujian.Fujian Province is a province of ethnic minorities,a total of 54 ethnic groups,the relevant ethnic township has 18,546 related ethnic villages.Of which more than 40 million is the She population,accounting for nearly 60%of the national population of She,Fujian Province is the largest ethnic minority.She is one of the important contents of the national spirit,the strengthening of the people’s physique and the benefit of future generations.It is also an important part of the traditional culture of our country.It is also an important part of the culture of the She nationality,which transforms the society and transforms the human itself and transforms the wisdom of nature.An important part of the.This paper analyzes the historical origin,transmission and communication of the traditional sports of the She nationality from the perspective of communication,such as literature,field investigation,expert interview and logical analysis,and puts forward the main body and content of the traditional sports culture of the She nationality in Fujian Province,Environment and channels and other aspects of solutions and countermeasures.1,the paper discusses the relationship between communication theory,sports communication and the traditional sports culture of Fujian province,clarifies the relationship between the inheritance and dissemination of sports culture,and analyzes the historical origins of the inheritance of traditional sports culture in Fujian province.2,from the perspective of the traditional sports culture communication in Fujian,the author believes that the basic way of communication is mainly through the production of living customs,folk martial arts activities,the festivals and festivals,the worship of ancestral customs and self-defense war movement.3.This paper analyzes the current situation of the traditional sports culture of the She nationality in Fujian Province,analyzes the problems existing in the main body of the communication,the dissemination of the content,the communication channel and the dissemination of the environment,and explores the restrictive factors and the way out of the development of the traditional sports culture of the She nationality in Fujian.4.On the basis of analyzing the communication route and the present situation,this paper tries to put forward the way of traditional Chinese sports culture inheritance,communication and development in the aspects of communication subject,communication content,communication channel and communication environment.I believe that the Government to increase capital investment and strengthen management on the basis of building a reasonable communication subject,dissemination of content,communication channels and communication environment. |