| With the rapid development of the era of economic globalization and information technology,China’s postal enterprises operating environment has undergone tremendous changes,the postal enterprise managers have to introduce advanced management concept,strengthen enterprise hardware reform,improve the technological content of business and management,enhance the competitiveness of enterprises,in order to better meet the needs of the market and consumers the demand.But in recent years,many cases involving the quality of postal enterprises have occurred,and consumers’ dissatisfaction with employees has a growing trend,and the social image of the postal enterprises has been greatly affected.This shows that in the new situation,the postal employees’ Outlook on life,values and professional ethics have undergone new changes,and many new features have appeared.Correspondingly,the ideological and political work of postal enterprises in China has not been timely followed up and created,so it has fallen into a passive and coping situation.The quality of enterprise staff faces the severe test of the public,and the situation calls for the ideological and political work into the scope of enterprise management from the enterprise development and the lifeand death of enterprises.Therefore,how to set up a convenient,quick and practical channel for the ideological and political work of enterprises to meet the needs of employees has become the primary problem for enterprises to solve.In addition to the introduction and conclusion,this article is divided into four parts.The first part is the outline of Ideological and political work in China’s postal industry.It briefly introduces the concept and characteristics of China’s postal industry,as well as the implication of Ideological and political work in China’s postal enterprises.The post group,which emphasizes the nature of independent state-owned enterprises,is the main object of this study.The second part analyzes the current situation of the development of the ideological and political work of China’s postal enterprises under the new situation.This paper analyzes the positive role of Ideological and political work in promoting the development of enterprises,and points out the new situations and problems faced by the ideological and political work under the new situation.The third part mainly analyzes the opportunities,challenges and existing problems in the innovation of Ideological and political work in postal enterprises.It is analyzed that the innovation of Ideological and political work in postal enterprises is faced with the coexistence of opportunities and challenges.Enterprise reform is the macro and micro situation development of postal enterprises have to face,is also the innovation of the ideological and political work of postal enterprises of the historical opportunity,the progress of the times is the premise of the ideological and political work of postal enterprises,the market competition is the postal enterprises want to think the catalyst of political work.do a good job of Ideological and political work is the inevitable choice for the post enterprise reform.At the same time,analyzed and summarized some problems appeared in the process of restructuring the postal enterprises,such as the weakening of the ideological and political work management thought on Ideological and political work of enterprises seriously enough,the lack of top-level design and system construction,the lack of a high-quality team of Ideological and political work.the methods of Ideological and political work mode.weak and feeble old enterprise ideological and political work and loopholes the blank area,this situation can not adapt to the progress of the times,The need for fierce competition in the market.At the same time,the negative effects of the Internet,the trend of market economy,the social trend of interests and the trend of employee diversity also put forward a new topic for the ideological and political workers,which challenges the innovation of postal enterprises’Ideological and political work.Opportunities and challenges coexist,and hope and difficulties are at the same time.Postal enterprises must seize the historical opportunities and face difficulties,innovate ideological and political work,create a new situation,and lay a solid ideological foundation and political guarantee for the healthy and sustainable development of postal enterprises.The fourth part,the author tries to link theory with the reality of his post office,and analyzes and studies the basic principles and Strategies of Ideological and political work in postal enterprises in the new situation.It is emphasized that the basic principles should be people-oriented,pay attention to people’s social practice and real life,and give full play to people’s initiative,enthuusiasm and creativity in social practice and real life,so as to promote the all-round development of human beings.While respecting people and inspiring people,let employese understand the development of enterprises,and gradually accept the idea of business,and integrate their personal ideals and the development of enterprises.And then the company has the same life and death.Under the premise of obeying the basic principles,we have further stedied the idea innovation,mechanism innovation,content innovation,method innovation and carrier innovation of Ideological and political work,and explored the innovation strategy of Ideological and political work of postal enterprises in China.It is put forward that our postal enterprises must set up the modern idea of Ideological and political propaganda.and three close concepts(close to reality,close to life,close to the masses),and actively work for effective ideas and innovative ideas,so as to carry out ideological and political work.To establish a new mechanism of Ideological and political work of postal enterprises including the ideological and political work responsibility system,improve the ideological and political work assessment mechanism,constructing the ideological and political work,safeguard mechanism;combined with corporate culture,combined with professional training,and social development,combining their own growth,the development of ideological and political work of postal enterprises;try and enterprise management integration,to achieve a reasonable and effective intervention into the method,innovation and attention of opinion leaders.the details of the start,equal communication method of Ideological and political work of postal enterprises in China;give full play to the role of publicity and education.Post Bar WeChat,micro-blog and other new social networks and other modern means of public media,and the use of the postal network.The advantages of the ideological and political work to build a platform for the sustainable development of postal enterprises.China’s postal enterprises The exhibition provides spiritual power and intellectual support to build a harmonious postal home.The use of modern information technology to innovate the ideological and political work of postal enterprises is inevitable choice given by the times to the ideological and political workers of postal enterprises.The postal enterprise ideological and political workers should adapt to the new situation,and constantly improve their own quality,should be closely combined with the postal enterprise center,social responsibility,use of the Internet and other modern media,to study and grasp the new situation of China’s Postal Enterprises Ideological and political work of the new features,new rules,new methods,new ways,new rules gradually ograsp the ideological and political work,the ideological and political work is shouldering the mission,for the long-term development of enterprises continue to make new contributions. |
