A Study On The Schema Of Graffiti Art In Visual Communication Design

Graffiti art as a kind of edge of postmodern culture and art,with it’s bouncing color,rich aesthetic spirit and solid foundation of public art,from 60 s originated in Europe and the United States until now deep into public life.It’s originality and expressive force not only meet the needs of contemporary design art,but also become an important carrier of today’s visual cultureGraffiti art went through many changes.Whether the city as a "canvas",the subway car as a "flow of the exhibition",or combine with modern techniques of "new graffiti",they are all show the flexibility of graffiti art and particularity.Someone who holds the idea of "the graffiti art already dead",believe once graffiti art embraced consumption and be commercial,it is will just become a fashion symbol and the spirit "rebellion" of graffiti art will gone.But the graffiti art has always maintained a forward posture,from the street into the gallery and then into business again,exposed to everyone its’ the rebellious,the inner spirit of freedom and the original nature of creativity.At the same time,the visual communication design in its remit interweave,blended in more with the visual impact of design language and form.In the process of writing this article,the author has visited some cities,both at home and abroad,such as Florence,Rome,Paris,Berlin,Madrid,Hong Kong,Chongqing,etc.,to collect first-hand information about graffiti art,analysis of the painting schema and art symbols.Meanwhile,the author put on the research emphasis on the relationship between the graffiti art and visual communication design,trying to dig to graffiti art both inside and outside of the schema for analysis and research,from the aesthetic spirit to create forms,from the past to the contemporary in-depth research,combined with new media context,set up a bridge between the visual communication design.Finally,at the age of blowout information,make the unique graffiti art bring fresh blood and collision extraordinary sparks to the visual communication design.