In The Internet Marketing Strategy As The Carrier Of Chinese Art Research

Today's world in the form of overwhelming to the age of the Internet,the development of information technology is given priority to with the Internet again and again to refresh our understanding of social development.With the development of our country's economy into the high speed type,China's Internet has experienced more than ten years of development,constantly infiltration and change our way of life.Also increasingly active market economy in our country,the people in the pursuit of spiritual culture is increasingly intense,thus increasing demand of fine art,and the diversity of Internet art market and sales channels,and make artwork had entered ordinary families prerequisite.More important is the prosperity of trade in goods let art into the commercial market,also revealed the importance of fine art marketing,so as to promote the spread of fine art.So far,many scholars at home and abroad and relevant organizations to fine art of marketing research,and examples from different angles to analyze the fine art of marketing,marketing to promote the spread of the artwork and the negative influence under the background of marketization of art.In this article,through browsing,collecting and organizing the limited literature,through the way of comprehensive,induction,analysis,the true,the pursuit,in order to achieve the goal of guided writing.