Application Of Color In Modern Commercial Illustration

Color as the main language of art,whether in traditional or modern commercial illustration painting creations have played a crucial role.From the modern commercial illustration of color and form selection point of view,which is a major trend is to highlight its color applications.Everyone will have a different look at the color performance in view of the same thing will have different reactions,pregnant with sorrow,there is anger,there is music.In this era full of personality,commercial illustrator must also have their own characteristics,illustrators and others only create a different commercial illustration work,in order to attract the attention of consumers and spectators,viewers and consumers to like your work,Therefore,it should be personalized illustrator pursuit of goals.People are now more inclined to personalized style,it is a catalyst for changing the color aesthetic,color can be transmitted to people through more experience,it can bring people much more than that.Based on the paper focuses on the dissemination of science,semantics and aesthetics combine multiple attributes of modern commercial illustration,color physical,psychological resistance at the two basic attributes of modern commercial illustration reasonable discourse,respectively,from the modern commercial illustration colors transfer functional,psychological and cultural transmission discussed transfer of modern commercial illustration color passes three aspects,so that the modern commercial illustration designers can create a commercial purpose to maximize the work,create a good brand and corporate image.The objective of this research is the study of modern commercial illustrator in color emotional expression and creation law,summarized the basic features of modern commercial illustrator creation of color expression.Explore color a central role in the commercial illustrator,reveal the nature of the relationship between color and creative expression.Papers will focus on the construction of modern commercial illustrator in the emotional world from the point of view of color,the first system in the development of relations carding commercial illustrator track at home and abroad,the status quo,and the difference may be the development of space,color and commercial illustrator,followed by detailed combed color concept,development and change,focuses on the colors in the artistic creation,commercial illustration show three basic characteristics;the third is thefocus of this article,the main carding and explore color in commercial illustrator in the application of in-depth analysis and color performance the intrinsic link commercial illustration creation,pointed color commercial illustration creation of value lies;the fourth chapter is to analyze the style of personalized commercial illustrator excellent use of color from case to arrive at my conclusions.