| As a sunrise industry,sports training industry has m ade certain achievements under also towards diversification,specialization and standardization direction,so the scientific and technical personnel and academic research personnel is an u rgent demand.Teenagers Latin d ance training compared to the earlier development of basketball,swimming training,whether it is the scale of the development or the developm ent of the time,there i s a cert ain gap,but the speed of its development is showing a fast feature,so it brings enormous social benefits and economic benefits at the sam e time,also showed m any market development too quickly brings negative characteristics.Therefore,the purpose of this study is to survey the status quo of Ningbo City Youth Latin dance training market,find out the existing N ingbo city youth development status of Latin training problems in the market,based on the use of m anagement,social sports,sports economics,organizational behavior theory to ex plore how to effectivel y regulate and prom ote strategy and means of Ningbo teenagers Latin da nce training for the deve lopment of the m arket,the youth sports training m arket in Ningbo city and N ingbo city and prom ote the vigorous development of teenagers’ participation in sports and lifelong sports co nsciousness and make a modest contribution.The study on the literature data method,questionnaire survey m ethod,interview method,mathematical statistics and logi cal analysis,the current situati on of the developm ent of Ningbo City Youth Latin dance training market are an alyzed thoroughly,and draws the f ollowing conclusions:(1)The supply side is Ningbo City Youth Latin dance training market,private capital is more active,but the absorption state and foreign streng th is obviously insuffi cient,the main body of investment is too single,the scal e of investment is less,related to the number of employees less,most teenagers training institutions in the state of profit in the balance of payments;management mechanism part of the training institutions are not perfect,m anagement is not clear;in the promotion form is more diverse,about service qual ity and technical level of the teachers’ lack of publicity;on site facilities can basically meet the needs of teaching,some novel teaching facilities of diversified use rate is low;the defects of te achers,mainly for the teachers’ education level low and lack of professional and technical level.(2)Ningbo City Youth Latin da nce market demand side,the female students of gender,age and the number of students were unchanged,but the number of students aged 15-18 in high school age was significantly le ss in learning m otivation;although diversified,but most consumers can form a more Latin dance project the correct cognition;at the time of the study,most of the students on weekends or holidays,each study basically maintained at about 2 hours,the to tal number of learning on the learning tim e are within 2 years of students;in the economic conditions,family income students are ideal,can easily bear the child related expenses Amateur Latin dance learning.(3)The main effect of the supply side of N ingbo City Youth Latin da nce training market development factors: economic factor,service factor,training institutions and training institutions internal factors m ainly influence the envir onmental factors;Ningbo Ci ty Youth Latin dance training market demand factors: economic factors,social factors,environmental factors,consumer factors,students employment education factors. |