The Semantic Study Of "Low Poly" Style Animation Derivatives

In the animation industry chain,animation derivatives is the key to gain profits.Compared with the developed country of animation industry such as Japan,the United States and so on,animation derivatives has become similar increasingly serious in our country,whether creative techniques or design forms are lack of originality and competitiveness.In recent years,consumers on the demand for animation derivatives gradually become diversified and personalized.In order to get the favor of consumers,diverse style has become one of the important means of enhancing the added value of the animation derivatives."Low poly" style presents the form of things in a concise and general way,so that people can use their imagination to link the visual information with the objective things,thus creating a certain interaction.Product semantics is the study of the meaning of product language,explain the use of methods,procedures and so on through the product form,express the connotation to consumers through clear visual image and form.In this paper,through the study of the semantic of animation derivatives,we can find the feasible design thinking and design method,also can discuss the new ideas and methods of product semantics for the innovation of animation derivatives.Analysis and summary of the form of "low poly" style through case study.Based on the product semantics,this paper will summarize the design method of "low poly" style animation derivatives form.This will bring new possibilities for the growth of animation derivatives in our country.